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How To Track & Measure Hashtag Performance On Social Media?

Keyhole.co

Measure Brand Reach & Engagement The most obvious benefit to measuring your hashtag performance is to know how many eyeballs have seen your content. Skincare brand Drunk Elephant uses the #TheLittles hashtag to showcase their travel-sized products. Which Is the Best Hashtag Monitoring Tool? Get started for free here.

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How to create a complaint management system to protect your brand reputation

Sprout Social

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. It’s also an opportunity to become the ‘hero’ in your customer’s story.

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Why Social Listening is Key to Understanding Your Customers

Oktopost

Well, that, and having the very best social media listening tools available. Jump to Section Why is Social Listening Important? Social listening is the process of capturing and extracting relevant information from your target market on social media. Without it, you’re missing a big part of the picture.

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YouTube Tuesday: Checking In With Facebook Places

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly at Blog Indiana | Main | 5 Helpful Facebook Places for Business Articles » August 24, 2010 YouTube Tuesday: Checking In With Facebook Places People are calling it a FourSquare killer. The worrying thing is that it's a travel log that everyone can view.

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5 Helpful Social Search Articles

Firebelly

Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can. But from a search perspective, the emergence of social media has essentially expanded whats relevant. Chad Richards is Social Marketing Manager at Firebelly Marketing, a social media marketing agency.

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The 2023 Guide to Social Media Reputation Management

Hootsuite

Jeff Bezos is credited with saying “Your brand is what people say about you when you’re not in the room.” In the age of social media visibility and virality, what people say about you can speed its way to millions of people. And that’s why social media reputation management is so important.

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Everything You Need To Know About Social Media Monitoring

Keyhole.co

Social media now offers much more than just a way to interact with loved ones. This is where social media monitoring’s art and science come into play. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.