Social Media Strategery

NOVEMBER 2, 2008

That’s the question I was recently asked by a colleague working on a project where they had just deployed an internal wiki. They knew they didn’t have the capability in-house. &# They installed a wiki. And they waited… They soon discovered that their users weren’t actually, you know, using the wiki.

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Social Media Strategery

MAY 6, 2010

Fri, May 7, 2010 Government 2.0 , Social Media I’ve been in many meetings with senior executives where the topic has turned to social media, and sooner or later, THE question comes up - “So, explain to me again why we should be playing around with [insert your social media tool of choice here]? htttp://www.scarf8.net

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Gov 2.0 Organization Social Media Forums 72

Social Media Strategery

JANUARY 26, 2009

Development Social Media Social Media is Scary – How to Address Junior Employees Tue, Jan 27, 2009 Best Of , Best Practices , Social Media On one of my recent posts, Social Media is Scary , Rick posed some pretty valid questions that essentially boiled down to “yeah, social media is scary, but now what? Go start a blog on that.

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Social Media Strategery

APRIL 7, 2009

I just wanted to know I posed sort of the same questions about next year as well as my frank feedback of this event. I just wanted to know I posed sort of the same questions about next year as well as my frank feedback of this event. Dear IT Guy, Can You Actually Use the Tool You’re Creating? The Whole. :

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Gov 2.0 Web 2.0 Wiki Case Study 105

Buzz Marketing for Technology

JUNE 27, 2008

e4innovation wiki. He posed the question â??Where e4innovation.com E-learning innovation: research, evaluation, practice and policy. Grainne Conole Professor of e-learning The Open University University website. Blog Search. Pages About me… Downloads. Publications list. Archives June 2008. April 2008. March 2008. February 2008.

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Wiki Conference Policies Education 100

Social Media Strategery

JUNE 7, 2009

Well, if you answered yes to any of the questions above, here’s your chance to shine and maybe even win a coveted “Govie&# Award. Dear IT Guy, Can You Actually Use the Tool You’re Creating? Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

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Social Media Strategery

MAY 2, 2009

I want to be able to go to @IRS and ask them questions about how to fill out their forms.&# He then finished his answer with the following: What I find refreshing about Chris’ thoughts on Government 2.0 is that he concentrates not on the tools themselves, but on being helpful, on customer service. The Whole. :

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Social Media Strategery

MAY 12, 2010

My trouble came from the “why” and the “how” questions. Unsurprisingly, their conversations started out with questions about how to create a user name and click through each site. It afforded our leadership a time and place to sit and connect the dots regarding how they could harness these tools for existing and future issues.

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Gov 2.0 Web 2.0 Wiki Sports 101

Social Media Strategery

FEBRUARY 25, 2008

Fri, Sep 5, 2008 Miscellaneous Photo courtesy of Flickr user Le Syndicaliste under Creative Commons license That’s actually a great question, and one that I struggled with for a long time before I actually bit the bullet and created this site. That’s a tough question and one in which I hope that you will call me on if I start getting stale.

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Social Media Strategery

JULY 12, 2009

Pre-Conference After receiving approval to move forward, we established our “home base&# – a wiki page on our Enterprise 2.0 About a month before the Unconference, we sent an email out to the team asking for people to propose potential topics via the wiki. Dear IT Guy, Can You Actually Use the Tool You’re Creating?

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Gov 2.0 Meeting Yammer Wiki 85

Social Media Strategery

APRIL 27, 2010

Focus on using Social Media as a tool to increase Government Capability to provide service, not as THE Means to provide service. Dear IT Guy, Can You Actually Use the Tool You’re Creating? Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

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Gov 2.0 Social Media Web 2.0 Statistics 126

Social Media Strategery

JANUARY 10, 2009

From our most senior VPs to senior executives within the government to our summer interns, every group has their own set of questions, concerns, and pre-conceived notions about social media and what it means for them. I have to post my code to a wiki? At the heart of all these questions is an underlying fear of the unexpected.

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Social Media Gov 2.0 Wiki Web 2.0 119

Social Media Strategery

MARCH 1, 2010

The question then becomes – how do we teach our students to use social media? When students see their professor using social media tools as part of the normal day-to-day way of doing things, it makes the students look at these tools not as “cool new things,&# but a normal part of doing business.

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Gov 2.0 Social Media Class Wiki 91

Social Media Strategery

NOVEMBER 13, 2009

When I tell these eager young professionals that I’m a communications consultant who specializes in social media, I usually get one of two questions: 1) What does that mean? One way in which I do this is through the strategic use of social media tools like blogs, Facebook, Twitter, etc. web20 wiki Have This Blog Sent to Your Email!

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Gov 2.0 Conference Web 2.0 Wiki 80

Social Media Strategery

OCTOBER 19, 2008

If you decide that you want to be the social media change agent within your organization and start blogging, creating and editing wikis, uploading videos to YouTube, etc., Social media as an industry is changing rapidly – new tools, new resources, and new methods are always emerging. Guess what – no one is.

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Gov 2.0 Organization Social Media Transportation 69

Social Media Strategery

DECEMBER 22, 2008

Development Social Media Social Media Isn’t Always the Answer Tue, Dec 23, 2008 Best Practices As one of Booz Allen’s social media leads, I’m thrilled to see more and more of my government clients starting to ask questions about social media and if/how it might help them. Contact the author [link] Mollybob Yes!

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Gov 2.0 Social Media Wiki Web 2.0 62

Social Media Strategery

MAY 24, 2010

APAN has file sharing applications, wikis, blogs and calendaring tools to coordinate schedules. She’ll be able to answer all your questions about working for us. Dear IT Guy, Can You Actually Use the Tool You’re Creating? web20 wiki Have This Blog Sent to Your Email! Want to Work for Booz Allen?

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Gov 2.0 Wiki Web 2.0 Forums 77

Social Media Strategery

JUNE 17, 2010

Self-discipline is needed – All the technical tools in the world won’t help you if you don’t have the self-discipline to turn off Twitter every once in a while. Is that the question?” Dear IT Guy, Can You Actually Use the Tool You’re Creating? web20 wiki Have This Blog Sent to Your Email!

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

Buzz Marketing for Technology

JUNE 27, 2008

In the current issue of Inside Knowledge magazine, editor Jerry Ash raises the same question that Chris Hearne brought up in this blog a few days ago : If virtual is so great, how come conferences are booming? More and more, people are reaching out to their extended networks of colleagues to ask questions and share ideas and best practices.

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Web 2.0 Movable Type Case Study Conference 150

Social Media Strategery

NOVEMBER 30, 2008

However, no matter how fantastic your material is, you’re not going to get far with any senior leader unless you have an understanding of these tools yourself. I won’t stop preaching that social media isn’t about the tools. I’m going to show them how the tools can make a difference in their day.

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Gov 2.0 Web 2.0 Social Media Wiki 56

Social Media Strategery

APRIL 1, 2009

From setting up the wiki to coordinating the budget to answering attendee questions, they created the platform for everyone to put on a successful event. Macon and Bev answered questions and took suggestions both from the audience in the room and from Twitter. What I’d Like to See Next Year The wiki. The organizers.

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Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

AUGUST 18, 2010

It’s an interesting question – why are today’s students held accountable for not knowing how to use social media professionally, yet they haven’t ever been taught formally? One main question always arises when discussing how to integrate social media into higher education. How would we assess a social media course?

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Education Social Media Gov 2.0 Class 135

Social Media Strategery

APRIL 17, 2010

Do you have like 30 minutes to meet with me so that I can ask you some basic questions?&# Dear IT Guy, Can You Actually Use the Tool You’re Creating? Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0 web20 wiki Have This Blog Sent to Your Email!

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Gov 2.0 Tips Web 2.0 Wiki 107

Social Media Strategery

NOVEMBER 16, 2008

panel was held to try to answer some of the most common questions and to build support of our internal social media platform among the middle management. McLaughlin : “Lead with content, its not about the tool…you have to drive the content. Fritzson : “I’m looking for a robust toolkit more than a unified tool.” The Enterprise 2.0

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Gov 2.0 Web 2.0 Wiki Collaboration 50

Social Media Strategery

OCTOBER 8, 2009

The fans want answers to these questions and they want to feel as though they’re partners in the future success of the team. Dear IT Guy, Can You Actually Use the Tool You’re Creating? Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

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Gov 2.0 Sports Team Web 2.0 90

Social Media Strategery

JULY 21, 2009

Sure, there will always be a need to call in the “experts&# – the people who live and breathe this stuff – but for the most part, every communications professional needs to understand social media and its place in the overall mix of communications strategies and tools. If anything, it might happen sooner. The Whole. :

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Gov 2.0 Social Media Press Release Web 2.0 109

Social Media Strategery

MARCH 2, 2009

If my staff have questions about their project, their career, or their work environment, I want them coming to me, not blogging about it for the whole world to see. Show them how the tools can help them save time. Show them an example where a wiki has been used to eliminate 43 MS Word versions of a white paper or some other document.

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Gov 2.0 Social Media Insurance Wiki 72

Social Media Strategery

SEPTEMBER 13, 2009

initiatives that were highlighted, but while I came away both impressed and inspired by the results that were discussed, I was left asking myself more and more questions about HOW the speakers got to these results. What’s the best way to get people to contribute to our organizational wiki? Expo coming up in May. For the Gov 2.0

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Gov 2.0 Conference OpenID Eventful 104

Social Media Strategery

NOVEMBER 25, 2009

is still all about the mission – Under all the tweets, blogs, mashups, and wikis, the common thread through 2009 was a focus on accomplishing the mission. The most common questions my government clients asked me this year were, “What’s the business case? web20 wiki Have This Blog Sent to Your Email!

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Gov 2.0 Social Media Review Web 2.0 120

Koka Sexton

DECEMBER 20, 2009

Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers. Social Media Starter Pack From Chris Brogan: Advice on the most important social media tools you’ll want to use when getting started in social media.

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Case Study Wiki Software List 99

Social Media Strategery

NOVEMBER 20, 2009

&# Their response ranged from the dismissive – “why would we have a class on learning to Twitter – only old people use it anyway?&# – to the inquisitive – “it’d be great if we could learn more about how these tools are being used by companies so we’d know before we got hired.&#

Education 88

Education Gov 2.0 Class Web 2.0 88

Social Media Strategery

MAY 26, 2010

I think we started to accomplish that this year – the many panel presentations and workshops seemed more conversational and attendees seemed more willing to ask questions. That’s the question that I started to get more and more curious about as the Expo continued. web20 wiki Have This Blog Sent to Your Email!

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Koka Sexton

DECEMBER 20, 2009

Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers. Social Media Starter Pack From Chris Brogan: Advice on the most important social media tools you’ll want to use when getting started in social media.

List 96

List Social Media Case Study Wiki 96

Social Media Strategery

OCTOBER 17, 2009

It showed me people asking the tough questions , demanding more out of the community, and tackling some very polarizing legal issues. Behind the firewall, the government is using things like MediaWiki and WordPress to power the Intelligence Community’s wiki and blogging platform. relationship.

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Gov 2.0 Sharepoint Web 2.0 Conference 94

Social Media Strategery

FEBRUARY 1, 2009

I can’t possibly keep up with every comment, question, and suggestion that goes up – I don’t have the time to do that!” Here are the three key messages I find myself telling my senior executive clients regardless of what tools I’m showing them. Social media isn’t about the tools – it’s about what the tools enable.

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Gov 2.0 Social Media Web 2.0 How To 56

Social Media Strategery

OCTOBER 1, 2009

You can provide your answers to these questions and submit other ideas on the third dialogue now through October 4 th. With the widespread espousal of web collaboration tools, the government and its partners have the ability and responsibility to provide better customer service to taxpayers. Is anything missing? What’s Next?

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Gov 2.0 Engagement Social Media Committee 83

Social Media Strategery

DECEMBER 13, 2008

Also, Mike Kujawski (www.mikekujawski.ca) has started a wiki that seeks to capture the many (international) Government 2.0 Also, Mike Kujawski (www.mikekujawski.ca) has started a wiki that seeks to capture the many (international) Government 2.0 And, we’ve got to show that these tools add value and aren’t just fun.

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Gov 2.0 Web 2.0 Wiki Policies 93