Buzz Marketing for Technology

JUNE 27, 2008

 I used social networks like Facebook and LinkedIn to connect with nonprofit professionals on were using these networks on behalf of their organizations. No matter what online networking tool I’ve used - whether blogs, Facebook, or whatever - I’ve honored these rules and nurtured my network and it was worked for me.

Web 2.0 100

Web 2.0 Project Wiki Tools 100

Social Media Strategery

NOVEMBER 2, 2008

&# That’s the question I was recently asked by a colleague working on a project where they had just deployed an internal wiki. They said, “that’s what we want!&# They installed a wiki. And they waited… They soon discovered that their users weren’t actually, you know, using the wiki.

Gov 2.0 63

Gov 2.0 Wiki Social Media Yammer 63

Social Media Strategery

JANUARY 26, 2009

Our first group is the Junior Employee - For junior employees - “Yeah, that’s great that I can start a blog that everyone in the organization can read, but what will I say? Show them how they can use their organization’s internal blogs, wiki, bookmarks, etc. Go create wiki pages that examine the impact of the Internet in Iran.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

JUNE 17, 2010

apps (Facebook, Twitter, Skype, etc.) kelly@briefworld.com [link] CaliberGroup (Caliber Group) Twitter Comment RT @socialmediaclub: How to manage your time while managing your social media. Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! here: [link].

Gov 2.0 125

Gov 2.0 Social Media Web 2.0 Wiki 125

Social Media Strategery

APRIL 17, 2010

Love how many people think, “Oh, your job has got to be so much fun just tweeting and posting on Facebook all day. Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Facebook firewall gov20 government government 2.0 Facebook firewall gov20 government government 2.0

Gov 2.0 107

Gov 2.0 Tips Web 2.0 Wiki 107

Social Media Strategery

NOVEMBER 30, 2008

If your organization already uses Instant Messaging, microblogging offers the potential to turn those one-on-one conversations into group collaboration. on our Social Media Investment team wiki page on our internal social media platform. on our Social Media Investment team wiki page on our internal social media platform.

Gov 2.0 56

Gov 2.0 Web 2.0 Social Media Wiki 56

Social Media Strategery

JANUARY 10, 2009

From our most senior VPs to senior executives within the government to our summer interns, every group has their own set of questions, concerns, and pre-conceived notions about social media and what it means for them. I have to post my code to a wiki? Over time though, I’ve realized that they all one thing in common. .&#

Social Media 119

Social Media Gov 2.0 Wiki Web 2.0 119

Social Media Strategery

MARCH 2, 2009

The third group is the middle manager and project manager - For managers - “So, how much time is my staff going to be spending blogging/reading blogs rather than doing actual work? In my experience, this is the stakeholder group that is most skeptical, opposed, and confused about social media. Show them how they can use del.icio.us

Gov 2.0 72

Gov 2.0 Social Media Insurance Wiki 72

Social Media Strategery

AUGUST 18, 2010

Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. Employers do not want to hire a person whose Twitter or Facebook page could make their company look bad. Students from my age group did not grow up with Facebook or Twitter.

Education 135

Education Social Media Gov 2.0 Class 135

Social Media Strategery

SEPTEMBER 28, 2009

You mentioned doing more charity work, especially with the GovLoop Kiva group. So I suggest you join some GovLoop groups, comment on blogs, ask questions, and find your passion. Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Facebook firewall gov20 government government 2.0

Gov 2.0 89

Gov 2.0 Collaboration Communities Web 2.0 89

Social Media Strategery

NOVEMBER 25, 2009

is about so much more than just Twitter, Facebook, or YouTube. isn’t all sunshine and butterflies – Near the end of 2009, a group of Gov 2.0 is still all about the mission – Under all the tweets, blogs, mashups, and wikis, the common thread through 2009 was a focus on accomplishing the mission.

Gov 2.0 120

Gov 2.0 Social Media Review Web 2.0 120

Social Media Strategery

SEPTEMBER 25, 2009

Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Blogroll Andrea DiMaio Andrew Wilson's Posterous BlogWrite for CEOs Business As I See It Buzz Bin Chris Brogan Clay Shirky Common Craft Corporate Hallucinations Digiphile Dion Hinchcliffe DorobekINSIDER Enterprise 2.0

Gov 2.0 82

Gov 2.0 Sports Web 2.0 Wiki 82

Social Media Strategery

JANUARY 17, 2009

It’s about the group of people who self-organize a Government 2.0 This blog, my presentations, my internal blog, my wiki pages, etc. People know your name because of your blog, your client work, your wiki edits…not because you have some arbitrary title. Facebook firewall gov20 government government 2.0

Gov 2.0 93

Gov 2.0 Social Media Wiki Technorati 93

Social Media Strategery

FEBRUARY 1, 2009

The second group is the Senior Executive - For Senior Executives - “What happens when people start using these platforms to just complain about everything? The executive has to realize that to effectively use social media, you can’t designate somebody or some group as “the Web 2.0 guys&# handle that.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 How To 56

Social Media Strategery

OCTOBER 12, 2008

From wikis in the Intelligence Community to internal blogs at IBM , many of my clients see these articles and want to use social media to realize these same benefits, but don’t know how to do it. How big of a net should you cast when implementing a wiki or blogs behind your firewall? The government has a higher standard.&#

Gov 2.0 76

Gov 2.0 Wiki Policies Consultant 76

Social Media Strategery

OCTOBER 1, 2009

But this committee (actually, several committees, known as study groups) was not going to settle for government business as usual. Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Facebook firewall gov20 government government 2.0

Gov 2.0 83

Gov 2.0 Engagement Social Media Committee 83

Social Media Strategery

SEPTEMBER 24, 2008

Allen, recently discussed the need for the Coast Guard to start using social media like Facebook and blogs to improve communication amongst one another and with the public ( Read the full article over at MarineLink ). I love that he’s not just talking about using Facebook, but that he’s personally engaged with it.

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Policies 50

Social Media Strategery

APRIL 1, 2009

I saw very senior government employees chatting it up with very junior consultants, employees from two different companies sharing time on a panel session, and groups of consultant/government folks hashing out a solution to a problem one of them was having. What I’d Like to See Next Year The wiki. The organizers.

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Social Media Strategery

OCTOBER 17, 2009

[link] Tad Reeves At Steve Ballmer’s keynote speech at SharePoint 2009 conference in Las Vegas, he implies that the takeup of social media will never happen in government and big business, due to corporate fears of their data being all over Facebook, etc. I.e., will Facebook & Twitter actually be broad-scale adopted by Govt?

Gov 2.0 94

Gov 2.0 Sharepoint Web 2.0 Conference 94

Social Media Strategery

NOVEMBER 23, 2008

What social media brings is new TOOLs to existing industries, businesses, tribes, groups, practices, roles. But at the heart, it’s about identifying the RELEVANT groups, tribes, networks and reaching them through nexus points of reach, authority and relevance. Facebook firewall gov20 government government 2.0

Gov 2.0 62

Gov 2.0 Social Media Sports Web 2.0 62

Social Media Strategery

DECEMBER 13, 2008

Take the initiative and work on changing how your organization works – don’t just sit there sulking, saying, “I wish we could do social media here, but we can’t even get on Facebook so there’s no use.&# Bringing social media to your organization isn’t something that happens from 9-5.

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Social Media Strategery

NOVEMBER 20, 2009

Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Blogroll Andrea DiMaio Andrew Wilson's Posterous BlogWrite for CEOs Business As I See It Buzz Bin Chris Brogan Clay Shirky Common Craft Corporate Hallucinations Digiphile Dion Hinchcliffe DorobekINSIDER Enterprise 2.0

Education 88

Education Gov 2.0 Class Web 2.0 88

Social Media Strategery

DECEMBER 19, 2009

Should they create a Facebook page? You can establish working group upon working group. Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Facebook firewall gov20 government government 2.0 Facebook firewall gov20 government government 2.0 Government 2.0

Gov 2.0 66

Gov 2.0 Policies Web 2.0 Conference 66

Social Media Strategery

MARCH 22, 2009

Imagine a world where your doctor calls you to make sure everything is ok after noticing an increase in the number of your Facebook status updates where you said you have a headache. Likewise, physicians and other groups are used to doing things the way they feel comfortable. Facebook firewall gov20 government government 2.0

Crowdsourcing 73

Crowdsourcing Education Gov 2.0 Social Media 73

Social Media Strategery

AUGUST 8, 2010

Enjoy working in teams – Social media is “social&# – you have to enjoy working with a diverse group of people Are responsive – There is no 24 hour news cycle any more. Why does it matter if people are responding to the public on Facebook or on the phone? Facebook IS work for a lot of people now.

Gov 2.0 139

Gov 2.0 Social Media Social Media Management Organization 139

Social Media Strategery

MAY 26, 2009

Laborer – You are the “do-er.&# You’re the foot soldier who’s drafting the social media policies, who’s gardening the internal wiki, and who’s developing the briefings, talking points, and speeches for the Rockstars. While arguably the most important group of people behind Government 2.0,

Gov 2.0 94

Gov 2.0 Types Meme Social Media 94

Social Media Strategery

MARCH 23, 2010

Organizational use of social media impacts everyone across the organization in different ways, from IT security to HR to legal to marketing and ceding “control&# to just one of these groups seems to be both short-sighted and unrealistic. Meeting agendas and minutes will be posted to our internal wiki.

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

Buzz Marketing for Technology

JULY 24, 2008

UKeiG, the UK eInformation Group, is a professional body for users and developers of electronic information resources. UKeiG on Facebook. UKeiG wiki. UKeiG is a Special Interest Group of CILIP: the Chartered Institute of Library and Information Professionals. UKeiG Blog. Wednesday, May 21, 2008. Janet Corcoran.

Sharepoint 100

Sharepoint Tips Mashup Yahoo 100

Social Media Strategery

NOVEMBER 10, 2008

What started out as just a wiki now includes social bookmarking, social networking, blogs, and most importantly, a culture of collaboration that will continue even if one or two pieces is taken away. His only possible challenge was pulling it all together to make it easy for other peeps to find (he did it on his wiki user page).

Gov 2.0 66

Gov 2.0 Social Media Wiki Sports 66

Social Media Strategery

NOVEMBER 7, 2009

Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Blogroll Andrea DiMaio Andrew Wilson's Posterous BlogWrite for CEOs Business As I See It Buzz Bin Chris Brogan Clay Shirky Common Craft Corporate Hallucinations Digiphile Dion Hinchcliffe DorobekINSIDER Enterprise 2.0

Gov 2.0 92

Gov 2.0 Survey Web 2.0 Wiki 92

Social Media Strategery

OCTOBER 25, 2008

There’s always that core group of passionate social media enthusiasts who will go above and beyond to make social media successful – from spending their own money to create social media rewards to volunteering their time to function as an ad hoc help desk. Facebook firewall gov20 government government 2.0

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

APRIL 2, 2010

Join GovLoop , the “Facebook for Government” with more than 25,000 members, and read through their Getting Started Guide. Facebook doesn’t have a setting to prevent “right click, save as&# or from hitting the PrintScreen button and grabbing a screenshot. Try to visit at least once a day.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Social Media Strategery

FEBRUARY 15, 2009

Your Government agency/organization/group/branch/division is not unique. Today’s employees will probably spend five minutes during the workday talking to their friends on Facebook or watching the latest YouTube video. Also, in light of the discussion around Facebook’s new Terms of Service: [link] 23.

Gov 2.0 134

Gov 2.0 Social Media Web 2.0 Policies 134

Social Media Strategery

DECEMBER 13, 2009

The loudest voices are usually the outliers ( a group I fondly refer to as “the crazies” ), and I would anticipate that the outliers will be the early adopters in open government. Facebook firewall gov20 government government 2.0 web20 wiki Have This Blog Sent to Your Email! Facebook firewall gov20 government government 2.0

Gov 2.0 56

Gov 2.0 Web 2.0 Construction Wiki 56

Social Media Strategery

MAY 21, 2009

The problem with this scenario was when what was being rebroadcasted was wrong, as in the tweets and facebook updates claiming that eating pork led to an infection. According to Yahoo, in the course of a five-minute search on Face book Monday afternoon, the number of “group&# Web pages dedicated to the new flu jumped from 15 to 108.

Gov 2.0 94

Gov 2.0 Social Media Chemicals Report 94

Koka Sexton

JANUARY 1, 2009

Daily Revolver UsingMac – Beautiful, Inspiring Firefox Wallpapers How to Stop Being Invisible | Copyblogger Welcome to Facebook! This is like the wiki of websites. SEO BLOG A Comprehensive Guide to Twitter | BuzzBlogger.com Twitter Ebook – Make Money Being a Geek from Geekpreneur tweeternet – What is Twitter?

StumbleUpon 55

StumbleUpon Flickr iPhone Social Bookmarking 55

Koka Sexton

JANUARY 1, 2009

Daily Revolver UsingMac – Beautiful, Inspiring Firefox Wallpapers How to Stop Being Invisible | Copyblogger Welcome to Facebook! This is like the wiki of websites. SEO BLOG A Comprehensive Guide to Twitter | BuzzBlogger.com Twitter Ebook – Make Money Being a Geek from Geekpreneur tweeternet – What is Twitter?

StumbleUpon 49

StumbleUpon Flickr iPhone Social Bookmarking 49