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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Are they fickle with the brand of toothpaste they buy? Do they share opinions? Do they care what kind of car they drive?

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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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Sports Can Learn a Few Things From Gov 2.0

Social Media Strategery

As a sports fan and a government consultant, here are some of the government’s social media initiatives that I’d like to see cross over to the sports industry: A closed Intranet for all of the teams in a particular league. and non-profit 2.0 (for Managing Your Time While Managing Your Social Media My Gov 2.0

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Taking Gov 2.0 to the Ballpark

Social Media Strategery

The sports community is a very insulated community – teams and leagues generally look inside the sports industry to hire their communications and marketing professionals, but maybe they should take a look at the Government 2.0 industry to find that next pool of communications talent and innovation. Heroes At the Gov 2.0

Gov 2.0 82
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My Gov 2.0 Heroes

Social Media Strategery

Barack Obama I can’t forget our current President – under his watch, “Gov 2.0″ More than just some interesting success stories, Gov 2.0 became an initiative, an industry, an era. Managing Your Time While Managing Your Social Media My Gov 2.0 Heroes At the Gov 2.0 Will I See You at the Gov 2.0

Gov 2.0 66
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Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship

Social Media Strategery

Development Social Media Gov 2.0 – We Need to Get Past the Honeymoon Stage of Our Relationship Sat, Oct 17, 2009 Government 2.0 I was in Las Vegas this week to participate in BlogWorld 2009 with some of the industry’s biggest big-wigs in social media. Summit in San Francisco because they help me escape the Gov 2.0

Gov 2.0 94
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Try Looking Outside to Solve the Problems Inside

Social Media Strategery

This article argues that instead of solving our toughest problems through brainstorming or consulting with experts, we should start looking for analogues outside our industry because someone (or some thing) has probably already solved our problem. I want to buy [link] I hesitate to select which style more better.Hope your unique recommends.!

Gov 2.0 94