Successful Blogger Outreach – What to Do and What to Avoid
JANUARY 13, 2011
This week at Affiliate Summit West, I definitely learned some great things from the sessions, and I thought I would share one that is pertinent to my audience: blogger outreach. Blogger outreach – a powerful way to connect! Blogger outreach, when done correctly, can be a powerful way to get your name or product out into the blogosphere and in front of your target audience.
Top 25 Blogging and Social Media Posts on Kikolani
OCTOBER 12, 2010
This first list is a compilation of the top posts on Kikolani, as determined by PostRank ’s engagement analysis. Types of Video Posts for Bloggers This post includes five types of videos and video posts that bloggers can incorporate into their blog to enhance their blogging content. What is PostRank? To find your blog on PostRank, use the search bar under Topics.
Social Media From A to Z: A Glossary
JUNE 30, 2010
Blogger : Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog. HootSuite : HootSuite is a Web-based Twitter client for individuals and organizations. PostRank : PostRank monitors and collects social engagement data related to content around the Web. But never fear! site (e.g. Great resource.
10 More Free Social Media Tools Every PR Pro Should Master (Part Two)
OCTOBER 31, 2010
PostRank PostRank does what it sounds like it should: ranks the quality of posts based on a set of variables. If you see something with a PostRank 10 next to it, thats a pretty good indication its a decent post. HootSuite I think most people are aware of Hootsuite. Powered by Blogger. Pages. Home About Connect Got something? The response to the post was phenomenal and prompted me to look at some more tools that might be worth adding to the must master list. So, without further ado, here is round two. mobiReady + Mippin The future of web is mobile.
12 Social Media Marketing Myths
JANUARY 19, 2010
There are many free blogging tools, too, like WordPress, Blogger, FriendFeed, and Twitter. Earlier this week on Twitter, I came across a great list of 12 leading social media myths by a blogger on the West Coast, Pam Dyer. pamorama marketing, life, social media Home About Bookshelf Links Contact 12 Social Media Marketing Myths by Pam Dyer on January 19, 2010 Share For brands, resistance to social media is futile. Millions of people create content for the social Web on a daily basis. Your customers have been using it for a long time. Your competitors have embraced it.
Strategy Before Tactics: The Basics of Social Media
JANUARY 21, 2010
Tim Ho , an avid blogger and digital strategist at Ogilvy PR, has assembled a set of insights for people who are new to social media. pamorama marketing, life, social media Home About Bookshelf Links Contact Strategy Before Tactics: The Basics of Social Media by Pam Dyer on January 21, 2010 Share Many marketers are planning to incorporate social media into their mix this year. Before you take the social-media plunge, look at the slides below. As always, tactics follow strategy — a frequently overlooked fact that leads to poor results. What do you think? Thanks again for the post.
8 Best Practices for Collaborative Blog Groups
JUNE 15, 2010
In the last few months, I have had the privilege of becoming a regular contributor on several multi-author blogs such as Search Engine Journal , Famous Bloggers , Social Media Examiner , Search Engine Watch , and Stay on Search. If you own a blog that has multiple authors, regular contributors, or regular guest bloggers , here are seven ways a private blog group can be utilized for helping strengthen the blog and its community as a whole. HootSuite Review. HootSuite for Bloggers. PostRank*. Announcements. Post Promotion. Original Post: [link]. link].
Measuring Social Media ROI
DECEMBER 21, 2009
Here are a few options for measuring social media: HootSuite : HootSuite is a great Twitter manager that also offers powerful visualizations of link statistics. PostRank Analytics : This suite of tools takes top-level data from Google Analytics and layers social media engagement on top of it. An increase in Web site traffic was the No. What About Sentiment Analysis? Well done!
16 Free Must-Read eBooks About Social Media
FEBRUARY 3, 2010
PDF) As bloggers and Webmasters, we want most or all of these things: more visitors, more subscribers, more comments, more money, more inbound links, and more people saying good things about us. pamorama marketing, life, social media Home About Bookshelf Links Contact 16 Free Must-Read eBooks About Social Media by Pam Dyer on February 3, 2010 Share Whether you’re keeping up with family members or growing your company’s brand, social media has become integral to many aspects of our lives. And it’s getting harder to keep up. Building a Social Media Team , Amber Naslund. link]. link].
Like Stuff On Facebook? Say Cheese, You're An Ad!
JANUARY 26, 2011
First, because I rarely use Twitter’s web interface, and second, because the minute I see a “promoted tweet, even if it’s on HootSuite, I pretty much tune it out. 2. And my guest bloggers, both frequent and infrequent. Say Cheese, You’re An Ad! Apparently there are four ways marketers and brands can turn your Facebook activity into ads, as Ad Age tells us: 1.
On Lists, Their Importance, And How To Get On One
FEBRUARY 8, 2011
The main reason is Hootsuite doesnt connect with Twitter for Lists. Mark as read Approve comment HootSuite does connect with Twitter lists; I know because I have a few streams set up in my HS dashboard to monitor a couple of lists, and I can add them to a list directly from HS as well. And my guest bloggers, both frequent and infrequent. Yes, really! You know why? right?
7 Reasons To Add Amplify To Your Social Networks
DECEMBER 21, 2010
There are several other options, such as Flickr, Tumblr, WordPress, Blogger, etc… even Ping.fm. I don’t auto-post to all of those, but it’s nice to have the option. 4. know we can do that for Twitter through HootSuite, etc., “Well, I can do this through HootSuite, etc., you say. And my guest bloggers, both frequent and infrequent. Etiquette?
Social Media Ethics: Resources to Help You Stay Out of Trouble
MARCH 1, 2010
link] Pam Dyer The FTC is cracking down on bloggers vis a vis disclosure. link] Pam Dyer The FTC is cracking down on bloggers vis a vis disclosure. He teaches Word of Mouth Marketing at Northwestern, taught Entrepreneurship at the Wharton School of Business, ran a business incubator, and has started half a dozen companies. The blogosphere expects to know your motivations.”
Weekly Roundup: Unsung Heroes
DECEMBER 5, 2010
Determining the business value of HootSuite Pro , by Joe Hackman. Bleak (another metal blogger). And my guest bloggers, both frequent and infrequent. After all, this is the third post in three days to reference that wretched campaign. Aaargh!! also found some wonderful gems that I was not familiar with before, and realized they are people I want to get to know. Some are new.
40 Social Media Blogs You Should Be Reading
DECEMBER 16, 2009
Best consumed by bloggers, entrepreneurs, Web publishers, marketers, freelancers and small business owners. Neville Hobson : Neville Hobson is a communicator, blogger, and podcaster, one of the leading European early adopters and influencers in social media communication for business. He is also a blogger, podcaster, passionate entrepreneur, and speaker who connects with people worldwide by sharing his marketing insights on digital marketing and personal branding. But given how quickly the landscape is changing, keeping up to date with the latest trends can be a challenge.
Curation Makes the Difference, or Why Seth Godin is (Finally) Wrong About Something
OCTOBER 5, 2010
Individual bloggers make decisions about what to write and who to link to from their blog. PostRank uses amount of commentary, conversation, and buzz to determine relevance. link] Jamie Beckland Hi PostRank! link] PostRank Hi Jamie – I'd love to hear more about how you envision those functions working. He argues that the dramatic rise in content found online, and the incredible ease of finding it, has created a culture of “clickers, stumblers, and jaded spectators. He is right. But he also misses the (obvious) way to fix this. Thank you for sharing!
28 Resources from My Internet Marketing Toolbox
MARCH 1, 2010
Feedburner If you’re a blogger and you’re not using Feedburner, I first of all want to know where you’ve been, and secondly need to say that you have been missing out. Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive. recommend you try Hootsuite – I found it cleaner and more responsive than Tweetdeck.
26 Free Tools for Monitoring Your Brand's Reputation
DECEMBER 6, 2009
Billing itself as “the leading blog search engine, Technorati has been helping bloggers and those with their fingers on the blog pulse stay informed for years. pamorama marketing, life, social media Home About Bookshelf Links Contact 26 Free Tools for Monitoring Your Brand’s Reputation by Pam Dyer on December 6, 2009 Share Are you listening? Do you know what people are saying about your brand? If you have customers, odds are they’re talking about you to their coworkers, to their friends, and to anyone else within earshot — including those on social networks. Yahoo!
Coca-Cola's Shrewd New Social Media Policy
JANUARY 12, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact Coca-Cola’s Shrewd New Social Media Policy by Pam Dyer on January 12, 2010 Share The buzz about social media and how to leverage it for branding, marketing, advertising, PR, and CRM has been building over the past few years. As a result, many companies are just beginning to develop corporate social media policies.
Surprise! People Speak Their Mind More Online
DECEMBER 1, 2009
Steps to Startup with WordPress: The Guide for the Wannabe Blogger =-. Steps to Startup with WordPress: The Guide for the Wannabe Blogger =-. pamorama marketing, life, social media Home About Bookshelf Links Contact Surprise! People Speak Their Mind More Online by Pam Dyer on December 1, 2009 Share If you spend a lot of time on the Web you already know this, but a new study from eMarketer has found that people behave much differently online than offline. According to the research, originally conducted by by Euro RSCG Worldwide , “cyberdisinhibition has caused 43% of U.S.-based
Pepsi Sidelines Super Bowl Ads, Opts for Social Media Push
JANUARY 5, 2010
So on Super Bowl Sunday this year, while you and I are watching the sports and advertising spectacle, Pepsi will be marshaling an army of texters, bloggers, and tweeters in an attempt to rewrite the rules of marketing. Do you enjoy NFL football? If so, we’ll both be watching the Super Bowl on February 7th. Pepsi is historically a prodigious broadcast advertiser. Please leave a comment!
Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO
JANUARY 26, 2010
Blogging Tips for Serious Bloggers. The presentation included great tips for both beginning to advanced bloggers. For more great tips for serious bloggers, you can also check out the slides from the presentation. 11 Must Dos For The Serious Blogger from Jay Baer. So, without further ado, here is a story of my day at #SMAZ. Almost Not Making It. Giant Rabbits. Closing.
What Google's Real-Time Search Means for Brands
DECEMBER 13, 2009
link] jake@targetedadvertisement I think that real time search will be great for bloggers like you and I. link] jake@targetedadvertisement I think that real time search will be great for bloggers like you and I. Google’s real-time search is poised to have a significant effect on brands in the social media space. Everyone has the potential to be influential more than ever before.