Sherrilynne Starkie

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Is blogging still relevant in 2019?

Sherrilynne Starkie

In 2019 we are experiencing a resurgence in corporate blogging. For the first time in nine years, a greater proportion of Fortune 500 companies use blogs compared to that of Inc. The blog post below was first published on July 12, 2006, about six months into my blogging journey. Yes, in 2006 blogging did work.

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Writing tricks for content marketers

Sherrilynne Starkie

The sweet spot for blog content is from about 300 to 400 words. There are SEO tools, such as Yoast, which can keep writers on track with keyword use, without having to divert too much energy away from creativity. Blogging With SEO in Mind. 7 WordPress SEO Tips for Non-Techie Bloggers. Photo credit: Wikipedia).

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Free white paper: key trends of 2013

Sherrilynne Starkie

These are issues my colleagues at Thornley Fallis and I have examined and discussed throughout the past year on the company blog. 13 Free Social Media And SEO Xmas Gifts For Your Website. How do you make something like business communications, which is seemingly intangible, become more verifiable and concrete? Related articles.

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How to be smart on Twitter

Sherrilynne Starkie

This post was originally published on the Thornley Fallis blog. Ask An Expert: Pitching on Twitter for SEO and PR. Take the time to think it through. Related posts: Video: the internet of you. Twitter for companies. HMV’s Twitter nightmare. PLEASE LIKE MY FACEBOOK PAGE. Related articles. How to Use Twitter (and why it beats FB).

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Use an editorial calendar for content marketing

Sherrilynne Starkie

Track blogs and websites, email, newsletters and all social channels. Although quality content is now more important in SEO, keywords do still play a role. Related posts: Professional blogging for dummies. Which stories will run when and where? Keywords and hashtags. This article was originally published on Thornley Fallis.

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Search marketing services every social media consultant should offer

Sherrilynne Starkie

The social media consultant will research and identify suitable blogs and websites, craft a story pitch, follow up and negotiate placement. Services include: An SEO audit. Services include: Guest posting. Pitching and writing content for someone else’s website to expand reach and improve page authority. Influencer marketing.