Proactive Report

FEBRUARY 20, 2011

A Dramatically Different Approach to Social Media Metrics in 2011. According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. In 2010 58 million people in the U.S.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Buzz Marketing for Technology

JUNE 5, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Laurel Papworth

NOVEMBER 5, 2009

Incidentally, we got the usual bashing Bloggers/Facebookers/Twitterers are guilty of all the below: Echo Chamber: An echo chamber is a social network – if we share a Purpose (gardening, law, crochet) then we discuss the same or similar topics ad nauseum. Negative Anonymous comments: Social networks are full of negative comments.

Journal 102

Journal Social Media Twitter Bazaarvoice 102

Webbiquity SMM

SEPTEMBER 10, 2012

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. Carrie Corbin leads the employment brand initiatives, recruitment marketing & media strategy as Associate Director – Strategic Staffing & Talent Attraction at AT&T.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. Social Media Strategy and Best Practices. 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. Is Social Media Really Living Up to Expectations?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

MARCH 15, 2012

Read on for insights from Cindy, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: does Pinterest drive more traffic than all other social networks combined?). I feel like we have this commoditization of social. Why do we have all these different social networks.

Software 118

Software Education Team Social Media 118