Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. And social media helps you build that trust and gives you that brand air cover. What do you think? But you can’t stop the conversation at “We’ll help you engage your customers.&#

Questions 162

Questions Social Media Consultant Education 162

Convince & Convert

MARCH 18, 2010

[link] [link] Social Media Getting Serious… Social Media is about keeping fans, not creating them! link] [link] Ken Banks Getting Serious… Social Media is about keeping fans, not creating them! link] [link] Ken Banks Getting Serious… Social Media is about keeping fans, not creating them!

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

APRIL 22, 2010

Social PR & Influencer Outreach Using social connectivity to introduce your company or products to influencers. In either event, your job in this circumstance is to create conversation. Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing.

Social Media 130

Social Media Social CRM Loyalty Web 2.0 130

Convince & Convert

SEPTEMBER 21, 2010

If Twitter isn't the spot there needs to be a tool that can help on Facebook without breaking the bank! Again, a company needs to listen and find where the customer base is active.

Social Media 158

Social Media Radian6 Strategy SM2 158

Convince & Convert

JULY 13, 2010

It's impossible to have it “nailed&# in this environment… [link] Ken Banks Why the Digital Divide is Death to Your PR Firm [link] by @elizabethsosnow (via @jaybaer) A Must-Read! link] Social Media News Why the Digital Divide is Death to Your #PR Firm [link] by @elizabethsosnow (via @jaybaer) A Must-Read!

Social Media 140

Social Media Strategy Consultant SEO 140

Convince & Convert

JULY 8, 2010

While it’s not that easy with online marketing, for the past two decades, email has been the leading retention marketing tactic, and the channel you can bank on to deliver a predictable revenue stream—provided that you’ve invested in building your own, permission-based list. Why is email such a steady producer? Consumer’s who get it, want it.

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

SEPTEMBER 20, 2010

I joined it to yell at Wachovia Bank because they were mistreating my wife with inexplicable fees. Finally, I see Twitter being a terrific communication tool for brands to use to update their audience on events. You certainly covered some great reasons to that point. I always like to tell the story of how I first joined Twitter.

Social CRM 148

Social CRM Twitter B2B CoTweet 148

Convince & Convert

SEPTEMBER 21, 2010

Meanwhile, however, I do very much like Facebook Lite , which strips down a lot of the shiny distractions, and gives you a threaded News Feed, birthdays, and events – and that’s about it. link] [link] Ken Banks The 39 Social Media Tools I’ll Use Today Revisited [link] Powerful A Must-Read! 39 Soical Media Tools.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

JUNE 23, 2010

Contributions on a Facebook event wall that come from a social media aficionado whose name clearly isn’t on his (her?) Even social media “purists&# aren’t really that pure. Facebook collects more data voluntarily from users than banks do, often information that can be used for Identity Theft.

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

JUNE 16, 2010

The Secret Sauce Is Relevance I’m noticing common themes among social media successes like BBVA bank. USAA Bank already knew that customers were using technology to make their “banking lives&# more productive. They focus on fostering customer behaviors that lead to profitability.

Social Media 120

Social Media Strategy Mobile Consultant 120