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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Similar to the sports world , brand marketing is a highly competitive arena. For example, Nike is one of the world’s well-known sports brands. Spotify Wrapped illustrates the customer loyalty brand marketers strive for. A positive reputation paired with loyalty could lead to record sales and new customers.

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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

Other than signing book deals, the favorite sport of the social media punditry these days seems to be bashing Klout. The pugilists are plentiful, and appear to be trying to win a merit badge for dismissiveness. Why do you think billions are invested every year in loyalty programs (tiered treatment) and credit scores (tiered treatment)?

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60+ Creative Marketing Ideas for Small Business

Writtent Blog

Sponsor a local sports team. If you win, you get a badge on your website and a lot more sales. Create a customer loyalty program to encourage future purchases and referrals. Books have more value than most other types of content and establish your expertise. This makes you a valuable community member and builds awareness.

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What is the Clubhouse App? And is it Right for Your Business?

Hootsuite

When you first enter a room you’ll automatically be a listener, which means your mic isn’t on or available, and you won’t be able to contribute to the conversation unless you raise your hand (by tapping that icon in the bottom right) and a moderator (one of the folks with the green badge) invites you to the “stage.”

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Gamification: Why Play?

Mindjumpers

Users can claim mayorships, unlock badges, receive special offers and rewards such as discounts to specific retailers while also competing against friends via a leaderboard. The Role of Social Media in Sports [Infographic]. Gamification works by making technology more engaging, by encouraging users to engage in desired behaviours”.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Michael has been working in marketing and sales for over 17 years in various roles where he uses customer insights to drive sales, ROI and customer loyalty through effective sales and marketing strategies. Digital Marketing, Higher Ed, Sports, Art, Public Affairs and loves playing the Guitar. Patrick Strother – @PatrickStrother.

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