Taking Facebook Seriously: Turning Pastime into Revenue Strategy
Mindjumpers
AUGUST 28, 2012
Ten years ago, sites like Facebook, Twitter and LinkedIn were yet to exist. Marketers gauge the success of social media campaigns using a handful of metrics, including site traffic, conversion rate, new fans/subscribers, re-posts/re-tweets, page views and increased revenue. of companies that use LinkedIn. How Social Is B2B?
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