Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. B2B brands can really stand out by providing educational – and entertaining – video for their customers and clients. #4

B2B 150

B2B Social Media Brands Hubspot 150

Sprout Social

NOVEMBER 30, 2023

For example, if you run a B2B CRM software company that sells to small and medium-sized businesses, a CRM for enterprise clients would be your indirect competitor. News mentions tell you about how your competitors are doing in the media and provide data for sentiment analysis (i.e., how the public feels about their brand).

Analysis 105

Analysis Sentiment Marketing How To 105

Webbiquity SMM

JUNE 14, 2011

It was three days of drinking from a firehose of expertise from an impressive lineup of speakers, but did the conference deliver the goods? A common issue for B2B vendors: how do you sell “boring stuff&# online? 92% of b2b buying cycles start with search. Steve Woods , Eloqua. Don’t be boring!

B2B 164

B2B Sentiment SEO Klout 164

Hootsuite

DECEMBER 9, 2020

How are B2B organizations connecting their sales team to prospects without events and conferences? How are retail brands driving incremental revenue without in-store displays that spark discovery and impulse purchases? Organizations have been left scrambling to adapt their online presence to fill the void.

Questions 142

Questions Social Media Strategy Survey 142

Convince & Convert

FEBRUARY 2, 2012

Twelve 27-inch iMac Touchdown Stations, six producer stations, a conference room, a reception area, a game planning station that overlooks Meridian Street, and about 300 square feet of whiteboard space. One of the things that we’re looking at really closely is sentiment analysis. There are about 2000 square feet. Eric: Jeepers.

Social Media 116

Social Media Committee Team Questions 116

Convince & Convert

JUNE 16, 2010

Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Whether B2B or B2C, customers are buying based on what they need. It’s more about demand creation. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 119

Social Media Strategy Mobile Consultant 119