Remove B2B Remove Bazaarvoice Remove Examples Remove Groups
article thumbnail

The Social Media ROI Debate

Webbiquity SMM

The “no&# group will counter that the metrics and tools haven’t yet matured, or that social media is too amorphous to even be measurable, or that it is rapidly becoming simply part of the plumbing or wiring of a modern organization, making ROI immaterial. Though a few of the examples are vague or misleading, most are compelling.

ROI 193
article thumbnail

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers.

ROI 191
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

For example, we did on LinkedIn, we’ve done this closed group of influentials in the industry , the shipping circle, it’s called, where we ask questions like, “What’s the next big innovation that will turn the industry upside down? So we have a very focused approach to it.

Company 120
article thumbnail

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS. Influence in social media: how to find the top bloggers by blur Group. Looking for examples of social media success to emulate?

article thumbnail

Social Pros 7 – Cindy Kim, JDA Software

Convince & Convert

We also recommend top LinkedIn groups that they. Eric : So we have a pretty big sales group at Argyle , actually 13. best channels to engage, because I’ve seen examples where the. just monitor that group.” Ian Greenleigh from BazaarVoice. So they take a. But I think education is key. and don’ts.

Software 118
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The best sessions I saw this year were at Get Ready to Live , a one day “shadow conference&# put on by BazaarVoice , BlueClover , and Chris Brogan. I get that you need to be able to talk about what you know and have examples, but the conversation would have been more engaging if the conversation centered on the concept as a whole.