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12 Ways to Incorporate Your User-Generated Content on Different Channels

Social Media Strategies Summit

Web plugins like Bazaarvoice offer a simple way to add a gallery of all your UGC to your website. Sorel , for example, looks to UGC to identify influencers from their audience who have a genuine connection to the brand. They then contact those individuals to partner with them on long-term campaigns.

UGC 224
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. An IT services firm donated the time of several of its developers to local non-profit groups for a weekend. Highlight your partners.

ROI 191
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The Social Media ROI Debate

Webbiquity SMM

The “no&# group will counter that the metrics and tools haven’t yet matured, or that social media is too amorphous to even be measurable, or that it is rapidly becoming simply part of the plumbing or wiring of a modern organization, making ROI immaterial. Though a few of the examples are vague or misleading, most are compelling.

ROI 193
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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

This episode features Jeremiah Owyang and Rebecca Lieb from the Altimeter Group. Rebecca Leib , both from noteworthy, social media and content analyst organization, Altimeter Group, who put together some very fascinating research recently. We can use Peter Shankman’s example. You have several other examples in the report.

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Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

For example, we did on LinkedIn, we’ve done this closed group of influentials in the industry , the shipping circle, it’s called, where we ask questions like, “What’s the next big innovation that will turn the industry upside down? So we have a very focused approach to it.

Company 120
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Influence in social media: how to find the top bloggers by blur Group. Looking for examples of social media success to emulate?

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Social Pros 7 – Cindy Kim, JDA Software

Convince & Convert

We also recommend top LinkedIn groups that they. Eric : So we have a pretty big sales group at Argyle , actually 13. best channels to engage, because I’ve seen examples where the. just monitor that group.” Ian Greenleigh from BazaarVoice. So they take a. But I think education is key. and don’ts.

Software 118