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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

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Social Media Archiving for Government: How to Stay Compliant

Hootsuite

Social media archiving for government is a critical component of compliance planning. Social channels are a forum for communicating with constituents and the general public. Content posted on government social media pages is, by default, publically accessible. That includes all comments and conversations.

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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

YouTube Studio is where you manage videos, analyze the performance of your channel, respond to comments you’ve received, and start to make money from your channel by adding ads to your content. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. Get real results after one month.

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How to Get More Views on YouTube: 12 Tactics that Actually Work

Hootsuite

Take those relevant keywords and use them in your metadata (i.e., Use metadata to get recommended after a popular video. Videos with related or similar metadata (i.e., Pro Tip: Unlike other video metadata like titles and descriptions, YouTube video keywords aren’t listed visibly. low competition). Source: Joana Ceddia.

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How to Promote Your YouTube Channel: 30 Tactics That Work

Hootsuite

New kids on the block, like TikTok, are making a huge impact on social media right now, but one video-sharing platform still rules all: Youtube. Henry Media Group’s descriptions make the most of timestamps in their how-to videos. Don’t forget about metadata. Leave thoughtful comments or mention them in your own videos.

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17 Tips for Writing Effective YouTube Descriptions

Hootsuite

Encourage viewers to like, comment, subscribe, or read more. An authentic brand voice will encourage the user engagement that gets your videos seen. For both channel and video descriptions, you can add links to your social media presence or online store. It also includes musical metadata for increased discoverability.

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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

On Social Media. There are few digital channels better suited for showcasing a brand’s cultural fluency than social. Worldwide social media adoption rates remain sky-high. The global social media penetration rate is nearly one-third, or more than 2.2 billion active users worldwide. during Ramadan.

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