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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). Integration with other applications. Monitoring beyond social media.

Tools 193
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Here are some applications of meta tags and arguments as to why you should be using them. Paid and Organic Search: Why the Marriage of Both is Important : After looking at analytics from a year’s worth of client data, Razorfish determined that you should buy keywords even if you’re in position #1. Do an audit to find out.

Marketing 264
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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

Facebook for me is a lot of work, for a small audience of people who are not in the learn, buy or convert mode. Twitter is the one social network where you can really be someone’s “friend”, as cheesy and rainbow-filled as that sounds. Forums Message boards are really the first internet form of social media, after IRC.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). The genius of this plug-in (and the reason it’s named after Seth Godin) is that you can set one message for first-time visitors, and a second message for repeat visitors.

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

Facebook’s goal to be the social network of choice for all was a lofty one, but I gotta hand it to you, Facebook — it was a big deal, and let’s be honest here, it made lots of sense. So while we manage many pages, we don’t buy FB advertising for all of them, some clients do it through their media buying agency.

Facebook 277