The Metaverse: What it is and why it matters for brands
Sprout Social
JULY 14, 2022
Major companies and startups alike are becoming early adopters, collaborating with metaverse companies to create branded activations and more. Instead of tech giants like Google or Apple controlling the internet, everyday users will own, operate and contribute. Gucci’s clothing isn’t the only part of the brand that’s fashion-forward.
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