Remove Apparel Remove Authentication Remove Price Remove Retail
article thumbnail

15 Innovative Brands Using Technology to Power Their Content

Pixlee

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Under Armour. Keeping that in mind, there is a vast number of customers and listings.

UGC 59
article thumbnail

Outdated ECommerce Tactics You Should Definitely Stop Using

Pixlee

Using UGC helps you create an original and authentic connection with your audience. Previously, offering the lowest price for a product was all a brand needed to excel in the market. User-generated content can come in the form of images, videos, or text ratings and reviews. – Mary Grace Seamans, Marketing Manager.

UGC 71
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Setup and Run an Ecommerce Referral Program

Pixlee

Word-of-mouth or referral advertising is a powerful tool rooted in authenticity and trust. Existing clients are not too price sensitive and are more likely to repurchase even without referring a friend. Competing solely by offering the lowest possible price is hard to sustain. Or just reward the referrer?

article thumbnail

Shoppable content: The new way of buying online (and 3 brands doing it right)

Sprout Social

But be careful: Millennials and Gen Z only want to buy from brands that are authentic and transparent. The retail giant regularly partners with influencers and celebrities to showcase new product lines and seasonal favorites. Aerie, the apparel retail giant, is one of them. Ready to get your fitness on—at home?

Buy 139
article thumbnail

The Metaverse: What it is and why it matters for brands

Sprout Social

You can use these existing environments to engage with your target demographic groups, all the while promoting your brand in an authentic way. The skateboarding apparel brand created Vans World , a skatepark on Roblox, where players can learn new tricks, buy gear and earn Robux. Get ready to experience Vans like never before.

Brands 115
article thumbnail

How to Partner With Social Media Influencers for the Holidays

Convince & Convert

This makes it difficult to gauge logistics like pricing and contracts. When it comes to UGC on Instagram, apparel has the most impact on purchases at 6.4x, followed by jewelry at 2.4x, footwear at 1.7x, beauty at 1.6x, and consumer electronics at 1.6x. Their authenticity is what led them to vlogger stardom in the first place.

article thumbnail

The Ultimate Guide to Pinterest Marketing 

Later

For online retailers, Product Pins make shopping super easy through Pinterest, as they include real-time pricing, availability, and information on where to buy your product. Online fitness clothing retailer Gymshark has shared hundreds of videos on their Pinterest account, which now attracts over 10 million monthly viewers. .