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Sprout Social
FEBRUARY 14, 2022
If you can’t answer these questions, then you need a content marketing plan. According to one recent study , only 40% of B2B marketers have a documented content marketing strategy. Whether or not you are in that 40%, it’s a good idea to establish or revisit an existing content marketing plan.
Writtent Blog
MAY 28, 2014
Content marketing is about creating, optimizing, and distributing valuable content to grow your web presence and steer the actions of consumers. Some are free, others are paid, but they can all help you get incredible content marketing results. Google Analytics. . In no particular order, here they are….
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Writtent Blog
AUGUST 29, 2013
We’re not going to pretend that a content audit is the most fun a marketer can have. As Sevilla points out, the process can be incredibly time-consuming, boring and even feel like you’re spinning your wheels since you’re not dedicating the time to original content creation or promotion. Why Content Audits are Critical.
ProBlogger
JANUARY 27, 2012
Strategic marketing aims your message like a laser rather than spraying it into the wind, and the same applies to SEO. Most content management systems will have a plugin that will create and submit your sitemap to Google, taking all the hard work out of the process. You copy your content from other bloggers.
Webbiquity SMM
MARCH 27, 2017
And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Add multiple companies (as an agency or social media consultant may manage) and it borders on overwhelming. Now part of Salesforce.com Marketing Cloud.
Viper Chill
FEBRUARY 20, 2012
Gotta love those marketing cliches…game changer. SEOmoz – The team behind some of the most advanced SEO analytics and reporting software on the planet recently announced that they made $11.7m They’re even looking to put their company on the stock market. Step #2: Market Research. Market Research.
Little Web Giants
FEBRUARY 17, 2015
Spend time as a team exploring new tools and techniques – for example set aside an hour or so on a Friday afternoon for everyone to install a password manager, or an encrypted SMS application. You can find information about this process for Analytics here and here , and for Piwik here. Marketing and outreach.
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