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The Social Media Analytics Compass: What and How to Measure

Razor Social

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. Platform analytics.

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“The Algorithm,” Explained

Likeable

cue thunder clap, spooky organ music] It’s a term that entered buzzword territory not long ago, as every social network and some of the most popular apps employ them in one way or another, but it is a simple enough concept that gets blamed for way more than it deserves to be. Algorithms are what make your social feed possible.

Lurker 50
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. link] [link] Kirsten Khire #7 – lurkers or inactive accts? population).

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How to Really Build Backlinks and Dominate Google

Viper Chill

For a lot of competitive keyphrases online you’ll also find popular blogs, forums and niche social networks ranking highly. Flippa is a place for people to buy and sell websites and has a very interactive community. Even if you’re not looking to buy or sell sites though, it can be a great way to find links.

Google 87
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Pinterest for Business: How to Get Started & Be Successful

Sprout Social

With so many other social networks to choose from, why Pinterest? Pinterest is different from other social media platforms in that it acts more like a search engine. In case you’re not convinced, here are a few more reasons to use Pinterest for business: Pinterest is a huge network with over 100 million pinners.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

For those who know little if anything about social media (there are more such people than you may realize; some in rather lofty positions at that), John McTigue offers an excellent primer covering the most popular tools, sites and strategies. 30 Tips: The Productivity Guide of Social Media by WebStudio 13.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. Learn more : The Beginner’s Guide to Facebook Analytics.

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