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How to use Instagram for B2B marketing

Sprout Social

Instagram ad campaigns generate recall that’s twice as high as Nielsen standards for online advertising. Memes thrive on Instagram, especially topical ones. Before you jump into the day’s hottest trend, be sure to use a sentiment analysis tool to understand how people are really feeling about the topic. Test and learn.

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The Future of Blogging: I Had to Tell You This

Viper Chill

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). I think it’s a shame that an industry which affects so many people gets so little self-analysis and even fewer people trying to uncover where it’s heading. As mentioned, this is a long article.

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