Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Brand protection How you handle complaints directly affects your brand’s reputation. Here is a report from Sprout’s Listening capability.

Reputation 101

Reputation System Brands Knowledge Base 101

Hootsuite

MAY 16, 2023

It includes ways to humanize your brand and promote the positive vibes your fans share. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts. Sentiment analysis is the contextual review of brand mentions.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Hootsuite

JULY 13, 2023

Some cons of the Meltwater platform include its lack of advanced theme and topic analysis, as well as weak dashboarding capabilities and widgets that are difficult to set up. Features include sentiment analysis, competitor benchmarking, trend spotting, and more.

Comparison 76

Comparison HootSuite Hubspot Price 76

Hootsuite

JUNE 29, 2023

Brand awareness is a measure of how well people recognize your brand, including how “aware” they are that your product or business exists at all. Rather than a simple individual metric, brand awareness is a concept that touches on many different KPIs, from traffic to social share of voice. Try Hootsuite free 7.

Reputation 107

Reputation Strategy Brands HootSuite 107

Sprout Social

DECEMBER 20, 2023

This means offering different kinds of reports that span channels, individual post breakdowns and paid vs. organic metrics. Meet customer needs quickly with Sprout’s copy AI features, or with canned FAQ answers stored in the Asset Library. A robust reporting tool also enables you to demonstrate ROI to leadership and other teams.

HootSuite 107

HootSuite Brands Price Collaboration 107

Sprout Social

JANUARY 5, 2023

Here at Sprout, we’ve narrowed down five key use cases that our customers use listening for: Brand health : gauging public perception of your brand or products. Competitive analysis: analyzing a competing brand or product. Campaign analysis: reporting on how a campaign is performing. Strategy #4: Campaign analysis.

Social Media 83

Social Media Sentiment Hashtag Analysis 83