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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

I also wanted to point out some helpful tools to use at various stages of the process: Google AdWords Keyword Tool (soon to be discontinued in favor of the Keyword Planner which requires an AdWords account). Google Trends. Site Analytics (Omniture SiteCatalyst, Google Analytics, etc.).

Research 183
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Do People Search for “Breaking News”?

Adam Sherk

And if I want to get an overview of the current news of the day I’ll go to Google News or Yahoo! However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.” News , or direct navigate to a major news site.

News 100
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Do People Search for “Breaking News”?

Adam Sherk

And if I want to get an overview of the current news of the day I’ll go to Google News or Yahoo! However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.” News , or direct navigate to a major news site.

News 100
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Editorial SEO Tactics for the Newsroom

Adam Sherk

Keyword research tools like the Google AdWords Keyword Tool or WordTracker are used to determine the best terms to optimize for. There are a number of free and paid tools that are helpful in this area such as Google Insights for Search and SEMRush as well as enterprise-level options like Hitwise and ComScore Marketer.

SEO 198