agora pulse

SEPTEMBER 23, 2020

For example, you might want to increase web traffic by X%, improve engagement by X%, or bring in X% more attendees for your webinars. Assess any limitations and challenges, for example, a low social media budget. Now, let’s take the SMART goal acronym and make it work for a real-life business example. Attainable.

Social Media 144

Social Media ROI Social Media Management URL 144

Buzz Marketing for Technology

DECEMBER 8, 2010

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. And as more people find out about this gem of an advertising experience CPC and CPM prices will continue to march upward – I have already begun to see this in my own ad buys!

B2B 279

B2B Marketing Mobile CPM 279

agora pulse

JANUARY 9, 2020

spent on AdWords but influencer marketing delivers an average earned media value (EMV) of $5.20 For example, Glossier treats all its customers as potential influencers. Cost: On average, micro-influencers cost 1.5x Cost : A branded video promoted by micro-influencers on TikTok typically costs between $200 and $2,500.

Social Media 96

Social Media CPM ROI Marketing 96

Hootsuite

SEPTEMBER 17, 2020

Originally called Google Adwords, the search engine company rebranded the service as Google Ads in 2018. For example, here are the results for the term “fitness coach.”. For example, if your maximum bid is $4 and Google determines that your cost per click is $2, then you get that ad placement! Cost-per-mille (CPM).

Adwords 145

Adwords Google Campaign Cost 145

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Eric’s Social Media Stat of the Week: CPM Rates are Up 41%, CPC Rates are Up 23%, and Ad Engagement is Down. CPM rates are up 41%. Listen Now. Jay : Absolutely.

CPM 118

CPM Advertising CPC Compete 118

ProBlogger

AUGUST 7, 2014

I say free a little loosely here, as yes you’re not paying money directly out of your pocket for these activities, but the time you spend on managing social and search for example stops you from doing other things. Thinks like crafting better content, creating a product, talking with an advertiser, etc, so it does come at some cost.

Advertising 53

Advertising Facebook Campaign Newsletter 53

ProBlogger

AUGUST 7, 2014

I say free a little loosely here, as yes you’re not paying money directly out of your pocket for these activities, but the time you spend on managing social and search for example stops you from doing other things. Thinks like crafting better content, creating a product, talking with an advertiser, etc, so it does come at some cost.

Advertising 52

Advertising Facebook Campaign Newsletter 52