Activities, Buy, Loyalty and Social CRM

The 50 User Generated Content Stats You Need to Know

Pixlee

JANUARY 19, 2017

The 50 user generated content stats that all marketers need to know in order to successfully work with brand influencers, improve brand loyalty, and increase ecommerce sales. 76% of marketers consider influencer engagement effective in garnering customer loyalty. UGC and Brand Loyalty. UGC and Brand Influencers.

UGC

UGC Content Loyalty Travel

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Is it good enough to just say “here is our product, go buy it?&# To paraphrase Tina Turner , we don’t need another acronym.

Social Media

Social Media Social CRM Strategy Consultant

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 6, 2010

Most recently, Target partnered with Search Institute® to develop the ‘ Turn Summer Play into Summer Learning ’ series on its Facebook page, which provides parents with fun, weekly tips to help their child’s mind stay active during the summer with research on how it makes a positive impact on child development.

CSR

CSR Social Media Strategy Consultant

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. Some just buy. Some just buy.

Social Media

Social Media Strategy Influencer Social CRM

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Awareness, Sales, or Loyalty? You’re a non-profit hoping to take your social media engagement to the next level? Or Loyalty for Nothing -> Acted once? Or Loyalty for Nothing -> Acted once? Or Loyalty for Nothing -> Acted once? The elevator pitch is dead. What’s the Point?

Social Media

Social Media Strategy Consultant Conference

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

APRIL 13, 2010

link] Lee Riley The Best Advice Has No Shelf Life #li [link] [link] Yael Davidowitz-Neu As always, I enjoy your perspective on how the principles of building brand loyalty/customer engagement remain the same despite significant changes in technology. You sound a lot more active and attentive. link] jaybaer Great advice!

Social Media

Social Media Strategy Influencer Education

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

I believe effective social media can indeed increase sales, especially when those efforts are directed toward current/previous customers. Ultimately, customer loyalty is a huge byproduct of social media, and that loyalty often can translate into sales.

Social Media

Social Media Strategy Consultant Web 2.0

Social Media is the Servant of Strategy, Not the Master

Convince & Convert

JULY 14, 2010

Years ago, they were created over time through news stories and ad placements and customer activity. The problem is that social is far more about building loyalty and engaging current and future customers than it is about driving immediate sales results. The change has come from how people create their perceptions.

Social Media

Social Media Strategy Metrics Organization

Is Social Media Too Big For Its Britches?

Convince & Convert

APRIL 22, 2010

Second, the social media tools and destinations will inevitably change, but considering 83% of online Americans are active in social media, and there are 425 million people with Facebook accounts, I think we’re past the lava lamp stage. Social CRM The new telephone. Whatchew Talking Bout?

Social Media

Social Media Social CRM Loyalty Web 2.0

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 22, 2010

However, if a firm focuses on building brand loyalty with a small subset of customers, they may find that it has an exponential impact. Lion Brand Yarn found that their customer outreach strategy drove impressive e-commerce results – those who visited the company’s blog were 41% more likely to buy at the Web site.

Social Media

Social Media Strategy Influencer Case Study

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

FEBRUARY 25, 2010

Our social media activities live in our customer retention sphere, not customer acquisition – because the minute it’s in customer acquisition, it changes the nature of the conversation.” You could actually take it further and use different feeds for different audience segments, based on why they buy your product, which would be GREAT!

Social Media

Social Media Case Study Strategy Study

The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

APRIL 8, 2010

I've heard others claim that they keyboard and USB adapters allow it to be laptop-like, but to me what buy a device when you're just going to attach a bunch of things to it that makes it more like a laptop? We bought two for our design office, and I can see many buying it for the family, where several people would want to use it.

iPad

iPad Content iPhone Wireless

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Ultimately, I see Twitter (and even Facebook, largely) as being more impactful on loyalty and retention, than on net new revenue. Interaction. Think about that for a moment. link] [link] jaybaer Yep. link] jaybaer Yep.

Social CRM

Social CRM Twitter B2B CoTweet

Is Starbucks the Most Dangerous Competitor to Facebook? | E.

Convince & Convert

AUGUST 25, 2010

Carefully crafting and leading the consumer experience in-store and virtually, has earned the company trust and admirable loyalty. Experience=trust + loyalty, the formula is simple yet solving it takes work. Your choice to buy a beer and/or play social games. For each Grande Mocha you buy we’ll give.25

Facebook

Facebook Yahoo Collaboration Social CRM

Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare

Foursquare Analysis Consultant Mobile

Social Media Informer

The 50 User Generated Content Stats You Need to Know

Convince and Convert Blog: Social Media Strategy and Social Media.

Trending Sources

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Social Media is the Servant of Strategy, Not the Master

Is Social Media Too Big For Its Britches?

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

The Truth About the iPad | Blogging and Content Creation | Social.

Is Twitter for Business Even Worth the Trouble | social crm.

Is Starbucks the Most Dangerous Competitor to Facebook? | E.

Ignore Foursquare at Your Peril - An Analysis of Potential.

Stay Connected