Remove 2015 Remove Hubspot Remove Questions Remove Social Networking
article thumbnail

Why social media teams will be at the center of conversational commerce

Sprout Social

According to Chris Messina , who coined the term in 2015, conversational commerce is about “delivering convenience, personalization and decision support while people are on the go, with only partial attention to spare.” For example: the social team at Lodge Cast Iron frequently receives customer questions and feedback about their cookware.

Team 140
article thumbnail

How to Discover and Create Content That Your Audience Craves (and Grow Your Following)

Buffer Social

Here are some questions you could ask yourself: Is there a common topic among them? You could simply post a question or a poll on your social media profiles. ” If you would like open-ended replies, posting a question will be great. What is also helpful is that Buzzsumo breaks down the share count by networks.

Content 110
article thumbnail

4 Tips for Honing Your Content to Reach Gen Z

Convince & Convert

2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. The logic behind approaching social media holistically centers around the fact that Gen Z loves to share publicly, which means brands can accumulate brand ambassadors without dropping a penny. highlight to tweet). Journey Mapping.

Content 60
article thumbnail

Case Study: How to Drive 300+ Backlinks to 1 Blog Post

Writtent Blog

The Stats Post attracted 309 backlinks from 86 domains without any promotion except for sharing on social networks. In the Marketing industry this would be: Hubspot, Content Marketing Institute, Moz. At this stage, you want to answer this question: Who is the primary source of data for my topic? A quick answer is… No!

article thumbnail

19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing

Webbiquity SMM

But like detectives Gamble and Hoitz , the “other guys” of social networks may be more effective even if less flashy. The analogy is not to suggest any of those networks approach Will Ferrell levels of awkwardness.). 32% of teenagers consider Instagram to be the most important social network.

LinkedIn 183
article thumbnail

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Find the answers to those questions and many more here in 106 digital marketing facts (well, mostly) and statistics from two dozen sources. 21 Social Media Statistics. 54% of B2B marketers said they have generated leads from social media. ( Is the value of social media marketing for b2c brand overrated? 68% of U.S.

article thumbnail

15 Lessons That Took Me 15 Years to Learn by Jim Tobin

Ignite Social Media

A bit of a reminder, I’m Jim Tobin, I’m the founder and CEO of Ignite Social Media. Ignite was founded in 2007, Carusele was founded in 2015, and that’s just been such a long time. They’re not really mapping the social network. It’s the whole reason we launched Carusele in 2015.