Mindjumpers

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What Does 2013 Hold for Social Media?

Mindjumpers

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. US digital media usage: A snapshot of 2013.

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Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

The app is launched in Denmark with around 1800 danish places already on-boarded to the platform, but Carlsberg intends to expand across global markets during 2013. As I wrote in a previous blog post , today’s consumers are looking to take part in experiences that they want to be involved in and share with their friends.

Mobile 272
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Content Marketing on Chinese Micro Blogs

Mindjumpers

The micro blog uprising! Micro blogs are without doubt a dark horse in the Chinese social media landscape. Content marketing on micro blogs. In China, 85% of companies have official micro blog profiles according to a survey conducted by PRNewswire in the period from January to August 2012. The Ariel case.

Content 208
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Happy #CMAD – 10 Articles You Should Read

Mindjumpers

CMAD – Community Manager Appreciation Day – is an international event held every 4th Monday of January and which was first initiated in 2010 by Jeremiah Owyang, Industry Analyst on Customer Strategy and author of the blog Web Strategy. The Community Manager Report 2013 [Infographic]. Community Management 2013.

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How Brands Used Twitter in 2012

Mindjumpers

The latest data points out that the micro blogging service now has 200 million active users. What are your predictions for the future of Twitter in 2013? Spending time and dedication on optimizing your brand’s Twitter presence will enable you to connect with your audience at an even deeper level.

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How to structure glocal communication on Social Media

Mindjumpers

The following is a guest blog by Sandie Vieten, a freelance webdesigner and brand creator, who recently graduated from the IT University in Copenhagen. In December 2013 I started writing my master thesis and teamed up with Mindjumpers because I was curious about glocalization on social media.

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Tumblr – Why, How & Who?

Mindjumpers

Today there are more than 170,000 million Tumblr blogs with 200,000 visits each month. Tumblr is all about interacting too, so start following other relevant blogs and like and share their content too. No surprise – Coca-cola has an incredibly cool Tumblr blog. But if you’re one of the cool kids now, you rule Tumblr!

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