Koka Sexton

DECEMBER 28, 2012

As part of the rollup for 2012 the awesome marketing team at InsideView and I are looking at all of the amazing traction we have made in the past 12 months. Up to recently my mission was to do this through social media. The ROI of Social Media.

Social Media 71

Social Media Sysomos Social CRM ROI 71

Waxing UnLyrical

JANUARY 24, 2013

Attribute/drive creative social PR campaigns. Late last year, Kingsford Charcoal sought to identify “The Nicest Person in Social Media.” Kingsford worked with Marketwire’s engineering team to develop a script that identified people who tweeted the words “please,” thank you” and “thanks” most frequently in 2012.

Data 230

Data Sysomos Sentiment Analytics 230

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Convince & Convert

JANUARY 9, 2012

— Dusty (@DustyHunt) January 3, 2012. Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth.

Sentiment 115

Sentiment Sysomos Crowdsourcing Visible Technologies 115

Convince & Convert

JANUARY 9, 2012

— Dusty (@DustyHunt) January 3, 2012. Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth.

Sentiment 88

Sentiment Sysomos Crowdsourcing Visible Technologies 88

Writtent Blog

JULY 16, 2013

Search leads are more than twice as likely to become customers as clicks from paid search, and are significantly more qualified than social media leads. The average marketer made 145 website updates in 2012 – assuming the majority of those changes are new blog articles , that’s around 4 fresh articles each week!

Sysomos 88

Sysomos Hubspot SEO ROI 88