Hootsuite

JULY 4, 2022

State Farm provides all the evidence you need that insurance brands belong on TikTok. The brand revived a beloved character— Jake from State Farm —from a well-known 2011 TV advertisement and built a home for him on TikTok. Connect it to your favorite social media management platform (Hootsuite, of course!).

Questions 104

Questions Banking Insurance HootSuite 104

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. List of Corporate Social Strategists for 2011. Followers range from less than 10 (no, that’s not a typo) to more than 10,000. Anyway, on to the list!

List 155

List Twitter Brands Microsoft 155

Ignite Social Media

FEBRUARY 2, 2023

This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. Google Wave came out, I think that was 2011.

Influencer 85

Influencer Social Media Hubspot Travel 85

Convince & Convert

JULY 13, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. In 2011, Susan G. People don’t necessarily think about their bank and think about their insurance company.

Banking 113

Banking Mobile Team Social Media 113

agora pulse

JULY 16, 2019

This character came to light when an agency creative realized that the name of the insurance company sounded like a duck’s quack. The cheeky white duck went on to become the star of numerous ads stealing the show on social media too. One of my favorite character examples is the Aflac Duck. Humans of New York (HONY).

Social Media 110

Social Media Brands Hashtag Meme 110

Convince & Convert

APRIL 19, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

CPM 118

CPM Advertising CPC Compete 118