Buzz Marketing for Technology

DECEMBER 8, 2010

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process.

B2B 279

B2B Marketing Mobile CPM 279

Buzz Marketing for Technology

FEBRUARY 1, 2012

With this in mind, we set out to find a simple list of “2011 NCAA Football Rankings” – an easy Google search is there ever was one. I assumed that the top result, ESPN’s 2011 NCAA Football Rankings , would be the perfect match for our search, until I looked at the data.

Data 176

Data Paid Search Statistics Team 176

Buzz Marketing for Technology

JANUARY 11, 2011

Then came the days of wanting to appear at the top of a Google search (either paid or organically). 11 B2B Marketing Predictions for 2011 Around this time last year I wrote about the 10. This is the algorithm that controls what you see in your News Feed when you log into Facebook.

Feed 264

Feed Feedly News SEO 264

Buzz Marketing for Technology

FEBRUARY 9, 2011

They have 150 people in Toronto, New York, and London and have plans to double that in 2011. They also provide SocialSense Categories which are “cores” based on popular segments like Moms, Autos, Consumer Electronics, Sports, Politics which are like Google Trends but only on these topics.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275