Jeff Esposito

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Why I read 31 books in 2011

Jeff Esposito

Exactly one year ago today, I read Arik Hanson ’s blog post on the 26 books that he planned to read over the course of the year. Reading 31 books helped me think more clearly and get to sleep that much easier as I wasn’t distracted looking at every blog post, Facebook status or Tweet while killing brain cells staring at the TV.

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Content Marketing Trends for 2014

Jeff Esposito

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Content has matured as an industry ever since it exploded sometime around 2011. In fact, 92% of B2B marketers say they are budgeting for it, which is a sure sign that content marketing here to stay. SEOs are using content as linkbait.

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Content Marketing Trends for 2014

Jeff Esposito

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Content has matured as an industry ever since it exploded sometime around 2011. In fact, 92% of B2B marketers say they are budgeting for it, which is a sure sign that content marketing here to stay. SEOs are using content as linkbait.

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Why have we become social sheep?

Jeff Esposito

Flip forward to 2011 and for some reason I keep repeating a rhyme I learned in my grandmother’s Jersey City kitchen: Little Bo-Peep has lost her sheep, and can’t tell where to find them; Leave them alone, and they’ll come home, wagging their tails behind them. but rather adding your own two cents to something.

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Don't burn bridges

Jeff Esposito

Home About Archives Press Clips Spark Advisors Suggested Reading Don’t burn bridges Written on September 1, 2010 by Espo in Company , social media I recently read a blog post from Dave Fleet that really put words to something that I had been pondering for a bit. You can also subscribe to the blog to ensure you receive the latest posts.

CoTweet 36