Akamai Marketing

FEBRUARY 8, 2011

As a blogger, there are numerous tools at your disposal to track how your content is doing. Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. Enter: PostRank. It isn’t that we need a tool that does everything.

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Postrank Analytics Tools Klout 134

Akamai Marketing

MARCH 29, 2011

Then measure it.You can use Google Analytics, PostRank or even (GASP!) Think beyond the marketing team. I’ve heard stories of companies that stopped thinking of themselves as a “(insert industry here) company&# and begun to think of themselves as a content generation company. Are you trying to create community?

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Press Release Technorati Klout Metrics 238

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Communicate with Content After strategic thinking, the key to social media success is content creation.

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Social Media Strategy CoTweet CoTweet 122

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.

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Social Media B2B Strategy Consultant 149

Techipedia: Tamar Weinberg

JUNE 16, 2010

You will be able to gather enough data from your own campaigns to help you improve your online marketing. Am I integrating offline marketing with my social profiles? Content Audit What types of updates do I share? Some tools you can use are Social Mention , Trackur , and PostRank. And that was the UK. Just not like this.)

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Questions Social Media How To Postrank 277