The Conjoint Effect: From friends to “for you,” how creator-led content is changing social media
Sprout Social
JUNE 3, 2024
Knowing where we might be headed, what should senior marketing execs do as a result of all of these changes? And why should all marketers understand it and its impact on social media strategies right now? But why is this important for marketers to understand? Should you: A. Because it will help you move beyond being an imitator.
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