Remove 2007 Remove Campaign Remove Mobile Remove ROI
article thumbnail

How To Measure Your Social Media Efforts

Social Media Network Marketing

Typically in business terminology called Return On Investments or ROI. Add to this just like any other marketing campaign we will require objectives and KPIs Key Process Indicators as well. So we need to be very clear on how we want to measure the success of a Social Media Network Campaign. Unported License. Do join in.

article thumbnail

The Social Media Strategist

Social Media Network Marketing

Define ROI and success benchmarks and methods to ensure business objectives are met through social media engagement Understand how to implement digital strategies in a marketing environment, knowing the parameters and KPIs that are unique to certain industries/clients. Unported License.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Here’s 2007. Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.

Marketing 265
article thumbnail

10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics. Larger companies may mobilize a large fundraiser, but smaller companies can host smaller community drives as well.

article thumbnail

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. 80% of Twitter use is on mobile devices. Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% blogs and mobile marketing—52%) and SEO (51%). billion by 2014.

Research 210
article thumbnail

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

How do I know if there’s ROI in Facebook? The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. I like the idea of a promotion for Facebook fans only in order to measure your ROI and link promo codes or specific promos to that page specifically.

Facebook 279
article thumbnail

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. A marketer has have an understanding of the community and help craft campaigns, articles, stories, videos and or pictures that appeal to each community.