Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Everything is being driven by mobile. Before 2005 our goal was to get our clients in the news.

Marketing 199

Marketing Syndication Adwords Social Media 199

Pam Moore

AUGUST 17, 2020

If you think LinkedIn is just for finding a job, you are missing out on opportunities to ignite brand awareness, build community, earn trust with your target audience, and grow your business. I've been a power use of LinkedIn since 2005 when I joined their beta launch of the platform. Connect with me on LinkedIn here.

LinkedIn 78

LinkedIn Tips Brands Training 78

Laurel Papworth

DECEMBER 17, 2009

I hunkered down and tried to figure out what I’ve seen change since returning to Australia in 2005 and it’s now been published in the 2010 Media Survival Guide. Venessa Paech, Community manager, Lonely Planet @venessapaech. TV/Radio : Harold Mitchell, AO, executive chairman, Mitchell Communication Group.

Industry 64

Industry Social Media Influencer Mobile 64

Convince & Convert

MAY 25, 2010

It’s a journey that’s similar to my own when I merged my digital agency (Mighty Interactive) to Off Madison Ave in 2005. This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse.

Marketing 124

Marketing Social CRM Conference Social Media 124

Webbiquity SMM

NOVEMBER 12, 2013

How do marketers separate hype from reality in mobile? are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. But 75% of marketers can’t calculate their ROI of their marketing spending and and 50% of them say that IT is not a strategic partner. Between large and small businesses?

Statistics 229

Statistics Social Media B2B Journal 229

Laurel Papworth

AUGUST 1, 2010

Social Networks and Online Communities – maybe Twitter? Even coins don’t actually cost $2 to make, they “represent&# a collective, community value of what is worth $2. Q coins are obtained either by purchase, one coin for one RMB, or for using the mobile phone service. Foursquare? local photo forum?

Facebook 105

Facebook Virtual World Foursquare Banking 105