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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. It includes partnerships, alliances, syndicates and more. Before 2005 this would have included customer magazines, flyers or newsletters. A balanced communications strategy is going to maximize the return on investment. We also recommended Google AdWords.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. It includes partnerships, alliances, syndicates and more. Before 2005 this would have included customer magazines, flyers or newsletters. A balanced communications strategy is going to maximize the return on investment. They are: earned, shared, owned and paid.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. It includes partnerships, alliances, syndicates and more. Before 2005 this would have included customer magazines, flyers or newsletters. A balanced communications strategy is going to maximize the return on investment. We also recommended Google AdWords.

Marketing 199
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Top 10 LinkedIn Power Tips to Ignite Your Brand and Business [podcast]

Pam Moore

If you think LinkedIn is just for finding a job, you are missing out on opportunities to ignite brand awareness, build community, earn trust with your target audience, and grow your business. I've been a power use of LinkedIn since 2005 when I joined their beta launch of the platform. Bottom line, LinkedIn converts to real business. .

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244: How to Find More Traffic for Your Blog Offline

ProBlogger

The chances of that person coming back again the next day, that person sharing what you’re doing with another person is much higher than someone just randomly coming in from social media or randomly coming in from Google. The first time I met him was at a conference, probably was in 2005, a blogging conference.

How To 49