Personal anticipated information need
Buzz Marketing for Technology
JUNE 27, 2008
The view that information need motivates information behaviour is an embedded assumption of the user-oriented paradigm which focuses upon what people think, do and feel when they seek and use information (see, Wilson, 1981 ; Dervin and Nilan 1986 ; Hewins 1990 ; Pettigrew et al. References. Belkin, N.J. Broadus, R. New York, NY: H.
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