June, 2012

Webbiquity SMM

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Top 10 Tweets About Today’s Twitter Outage

Webbiquity SMM

Twitter went down for about 80 minutes hours today (more or less, depending on where you are), reminding many people how psychologically dependent on it they’ve become. Here are the top 10 tweets (once service was restored, of course). 10. (factual) ? @ RT_com # Twitter goes down worldwide [link]. 9. (good point) @ rwang0 I have to remember # twitter is a free service. thanks for providing it. 8.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Photo credit: DIY Marketers.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Photo credit: DIY Marketers.

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Paid Posts: My Facebook Status Update is Smarter Than Yours

Webbiquity SMM

Guest post by Christopher Wallace. Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. The social media giant recently launched a pilot program in New Zealand that allows users to pay to ‘highlight’ a post, meaning that it will ap

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Top 10 Tweets About Today’s Twitter Outage

Webbiquity SMM

Twitter went down for about 80 minutes hours today (more or less, depending on where you are), reminding many people how psychologically dependent on it they’ve become. Here are the top 10 tweets (once service was restored, of course). 10. (factual) ? @ RT_com # Twitter goes down worldwide [link]. 9. (good point) @ rwang0 I have to remember # twitter is a free service. thanks for providing it. 8.

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Paid Posts: My Facebook Status Update is Smarter Than Yours

Webbiquity SMM

Guest post by Christopher Wallace. Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. The social media giant recently launched a pilot program in New Zealand that allows users to pay to ‘highlight’ a post, meaning that it will ap

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6 Reasons a Blog Should be the Center of Any Social Content Strategy

Webbiquity SMM

Despite the many business benefits of blogging , it remains an underutilized tactic. Recent research shows that only 37% of the Inc. 500 fastest-growing companies and just 35% of the Fortune 100 enterprises maintain blogs. While blog adoption is actually slightly higher among small to midsized businesses (SMBs), roughly half are still not taking advantage of this medium.

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