August, 2012

Waxing UnLyrical

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Public Relations. It’s Still About The People

Waxing UnLyrical

I recently spent the bulk of the day on Facebook / Twitter / Pinterest and the other “usual suspects” marveling at how incredibly much information flows between people around the world by the second. Two separate posts by public relations professionals, though, caught my attention and brought my feet back to earth. The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication.

Banking 245
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The Strangest Argument I’ve Ever Had On Social Media

Waxing UnLyrical

It all began when Michelle Quillin re-tweeted a recent post of mine. It was about remembering to use the headline and first lines to keep readers compelled to read, old and new. A follower of hers read it, and tweeted in reply, “That made me want to vomit.” I was totally at sea. Michelle asked him why. The points he tweeted back basically amounted to just one: social media cannot be used to sell anything, so why deceive people with tips to help them do that?

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Could the Survival of Facebook Depend on Its Privacy?

Waxing UnLyrical

Facebook stock is not doing very well. Lots of reasons for that, put forward by people much smarterthan I, which you can easily read about via a Google search. Some are even beginning to question whether Mark Zuckerberg can continue as the leader of Facebook (somewhere, the Winklevoss twins are howling with laughter). Clearly, the experiment of Facebook as a publicly traded company isn’t going well, though I think it is still too early to be called a failure.

Privacy 198
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The Intern and the Executive Coach, Part II: Criminal

Waxing UnLyrical

I know it’s been a while, but you remember the story of the intern and the executive coach, Part I. You do, don’t you? In case you don’t, it was. Wherein an intern for what seems to be a fairly decent PR firm committed a huge gaffe by emailing a ton of people to ask who was “in charge of receiving press releases” at their organization … Image: opensourceway via Flickr, CC 2.0. … and did so by including all their email addresses (including mine) in the &#

Committee 189
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Do You Know the Secret to Smart Networking?

Waxing UnLyrical

Ed: seeing as how it’s “holiday week” here in the U.S., we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. Today’s pick (by moi!) is an updated version of Matt LaCasse’s terrific post from March 2011 on the secret behind good networking.

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Mera Bharat Mahaan, or, Thoughts on India’s Independence Day

Waxing UnLyrical

Today is India’s 65th Independence Day. It’s a national holiday in that country (as it should be), and despite the official parades, etc., people have probably been partying like it’s 1985 for a few days, definitely since yesterday. While I had to renounce my Indian citizenship some years ago in order to become, officially, an American (India doesn’t currently allow dual citizenship), part of me is always going to feel, if not be, Indian.

Flash Mob 177
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What I Learned from My TestMasters (And TheGreensheet) #SocialMadness Experience

Waxing UnLyrical

Can you have a competition that measures how “good” your social media is? A contest that pits two groups head to head in direct social media feud? The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. They write about hires, mergers and events in the business community.

Journal 175