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How to Integrate Inbound Marketing Tactics Into Your PR Strategy

Convince & Convert

Social media, content marketing, and SEO are the main components of inbound marketing. Optimize your press releases for search (SEO). Contrary to popular belief, SEO doesn’t have to be scary or complex; just five minutes of keyword research can make a huge difference in the visibility of your release. Write a case study?

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How to Build the Ultimate Online Newsroom

Webbiquity SMM

Links to white papers, PowerPoints, videos, ebooks, infographics, and other company-generated content and thought-leadership assets. She’s well-versed in the “new rules” of doing PR, with expertise in social media, SEO (search engine optimization), content marketing, social media and blogging.