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Challenges in Everyone in Your Company being Social

Buzz Marketing for Technology

Now factor in your Contact Center … They can’t go from super nice phone personas, then whitty Twitter/Facebook personas and then over to long detailed email personas. I think it presents a real challenge for a brand. And you run the risk of dilution of the brand. That would be a very hard thing to do and few people are qualified to do that.

Company 100
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The Blog Is Dead: Long Live the Blog

ProBlogger

Whether we’re blogging with words, videos, audio files or images, regular updates to a site—even one like microblog Twitter—are generally regarded as “blogging&#. Wikis can be updated frequently, but they’re usually updated by users of the wiki itself, and they’re most commonly used as references.

Wiki 41
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Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

technologies (including blogs, wikis, and prediction markets), approaches, and initiatives. We can see what people are doing, through their blogs, the knowledge they put onto wikis, via source code check-ins or online to do lists showing marching progress towards a goal. Busy : Immediate response to email required.

Wiki 247
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Stop the Posturing About Government 2.0 and Do It Already

Social Media Strategery

Also, Mike Kujawski (www.mikekujawski.ca) has started a wiki that seeks to capture the many (international) Government 2.0 Also, Mike Kujawski (www.mikekujawski.ca) has started a wiki that seeks to capture the many (international) Government 2.0 Archie Good luck with some people. Other important people were CC’ed on this E-mail.

Gov 2.0 93
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An Awesome Interview with the Founder of GovLoop, Steve Ressler.

Social Media Strategery

Better community moderation, taking discussions into actionable events, building more best practice repositories, launching new features, and just general more awesomeness. But the biggest difference you will probably see is that I’ll be building a team to work on making GovLoop even more awesome. initiatives are.

Gov 2.0 89
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Social Media a CRM perspective

Social Media Network Marketing

Unlike traditional CRM, which creates vast internal databases of clients and prospects, social networking sites are external repositories of direct communication and indirect comments about businesses, products, people, experiences and an array of customer sentiment. Social CRM then, must go to the source, not try to bring the source to it.

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Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

How to get real-time news updates in Gmail (Gmail+ Google Talk + Twitter). Further, I have become a fan of Twitter - a micro blogging tool which you can control using Google Talk and other IM clients. Some enterprising folks have taken data feeds from the BBC and CNN and ported them to Twitter. This series has several parts.