Socialized

article thumbnail

10 Social Media Marketing Tips for Restaurants

Socialized

Restaurateurs used to market their restaurants by distributing pamphlets and by promoting their restaurants through shopping malls or by providing offers via other brands. However, in the present decade, people are very much inclined towards social media. Make sure that the quality of the pictures are good.

article thumbnail

Framework for Corporate Social Media Ethics and Compliance

Socialized

What are the legal and ethical considerations to consider when launching a social media initiative? Where does a company draw the line between risk and reward when trying to get the most out of its social media marketing or PR? Longer term measures may be market capitalization and brand valuation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media and Your Ever-Expanding Brand

Socialized

What is a brand, and, as caretaker of your company’s brand, how does social media affect you? 2 : one having a well-known and usually highly regarded or marketable name. 2 : one having a well-known and usually highly regarded or marketable name. So what does this mean in the social media world?

article thumbnail

Why Every Brand Should Have a YouTube Channel

Socialized

Companies and brands create video content wherever you look, distribute it on its blogs and social media. Your brand will accomplish your marketing goals by well-optimized images. YouTube is the second most popular social media site in the world and is only exceeded by Facebook, ever since it was introduced in 2005.

YouTube 100
article thumbnail

BP Destroyed the Gulf, So Forget Your Brand. Huh?

Socialized

David Ogilvy, the “father of advertising,” defined a brand as “the intangible sum of a product’s attributes: its name, packaging, and price, its history, its reputation , and the way it’s advertised.” And no amount of good or bad PR, marketing, advertising, or social media can change the essential nature of a company.

Brands 183
article thumbnail

Tips for Using Facebook Fan Pages

Socialized

based interactive marketer Rosetta, found that 59% of the 100 leading retailers, including Best Buy, Kohl’s and Wal-Mart, are using Facebook. You have a Web site, maybe a blog, perhaps a Twitter account and a few other social media vehicles. The first step in Facebook Fan Page success is to have a strategy.

Facebook 199