Will India See a Rise in Digital PR?
Waxing UnLyrical
DECEMBER 11, 2013
Look at these examples to understand the changes that the Indian media industry has been going through in the past few months: In May, NDTV Profit cut back on all non-market-hour programming, which meant the channel only needed a handful of anchors and reporters. It’s time for the next big leap in the way PR agencies work in India.
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