Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.
Techipedia: Tamar Weinberg
FEBRUARY 10, 2010
PR people aren’t in the ad sales industry. If a blogger outreach consultant or social media agency emails you a story pitch, read their signature. Not many people WANT to buy banner ads because they would rather the pitch feel natural — they want the coverage to jive with the blogger.
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