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How a social media consultant can help your business

Sherrilynne Starkie

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. Many organizations are on social media, yet they don’t see tangible business advantages. It can seem like social media is a waste of both time and resources in a world of competing priorities.

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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

Unless you have the right tools to help you out, you’ll lose a lot of time on social media that you could’ve invested in other important work. Content curation is the process of filtering through huge amounts of content from different online outlets to find the best content to share with your social media audience.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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We Have Smart Homes and Smart Phones – What About Smart Blogs?

ProBlogger

Managing Social Media Overload. If you’re a blogger, odds are good that you are also using a wide range of other social media sites, or at least you should be. In fact, well run social media profiles are absolutely vital, but as these sites proliferate, they can start to feel unwieldy. What is Hootsuite Pro?

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Everyone’s a curator now…

The Way of the Web

I’m not suggesting we auto-publish all our data all the time, and there are many privacy implications involved in that debate, but we’re all becoming auto-curators, and that could potentially lead to a second era in terms of social media and networks as that behaviour becomes part of everyday life for us all.

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Content Marketing That Wins: Making Brands, Readers AND Google Happy

Social Media Strategery

Scott Smith , Nick Papagiannis and I had the opportunity to kick off Social Media Week Chicago with a presentation titled “Content Marketing That Wins: Making Brands, Readers, AND Google Happy ” to a packed house at Morningstar in Chicago. But remember when content marketing consisted of publishing a blog post a week?

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The 21 Best Content Curation Tools

Webbiquity SMM

1) Storify. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Pricing: free version; contact vendor for Storify 2 pricing. Google Review Count: 350. Create and source user-generated content fast with simultaneous collaboration. 3) Instapaper.

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