Mindjumpers

AUGUST 17, 2011

For retailers, each new fan acquired on Facebook should be worth 20 additional visits to your website over a year. They took the top 100 retailers ranked in the Hitwise Shopping and Classifieds category and benchmarked visits to those websites against the number of fans those brands had on their Facebook page.

Hitwise 255

Hitwise Study Facebook Patterns 255

Mindjumpers

APRIL 19, 2011

Here’s an overlook of which days is more effective to post at in different industries: TRAVEL AND HOSPITALITY INDUSTRY: RETAIL: FASHION: BUSINESS AND FINANCE: FOOD AND BEVERAGE INDUSTRY: > See the full report from Buddy Media here. Keep posts short : Posts that are 80 characters or less have 27% higher engagement rates.

Facebook 279

Facebook How To URL Retail 279

Mindjumpers

OCTOBER 11, 2011

Educate your staff : If you are a retail chain running a foursquare special, it is best to let your staff know about it, because all the hard work goes in vain if your staff turns away a special winner! Something for free (for example, ‘enjoy a free dessert if you buy an appetizer and main course’). It’s like a digital punchcard.

Foursquare 254

Foursquare Brands Discount Tips 254

Mindjumpers

AUGUST 1, 2012

Now, I would like to follow up on that post as ComScore has recently released their third report: “The Power of Like Europe – How Social Marketing Works for Retail Brands”. Furthermore, it states that retail was selected primarily because 86 of the Top 100 e-Retailers ranked by ComScore in Europe have a Facebook presence.

Retail 230

Retail Report comScore Brands 230

Mindjumpers

FEBRUARY 28, 2012

The retail deal site Ideeli have created boards to show off products from their own site, but also to show inspirational images from blogs. The diversity of GE’s boards is great – from images of “Badass Machines” to images from “The Archives” that shows visuals from GE’s history and heritage.

Brands 271

Brands Social Bookmarking Retail Statistics 271