Sherrilynne Starkie

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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

nBA Pulse, from newBrandAnalytics , is cloud-based software that helps brands gain real-time visibility into social media’s trending topics and see conversations that might impact their brand and product reputation. The eliminates the need to have someone watching feeds and hashtag trends all the time. nBA Pulse Dashboard.

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Taking part in the Facebook 10-year challenge?

Sherrilynne Starkie

Personally I saw this dozens, maybe hundreds, of times in my Facebook feed over the last week or so, and yes, I certainly took part in it myself. Scandals such as the Cambridge Analytica data breach and rumours of Russian meddling in the US elections among others, have sullied the company’s reputation. I thought it was a bit of fun.

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Nine years of Twitter

Sherrilynne Starkie

I had already invested a lot of effort into my blog and was building a credible reputation online. To keep abreast of events as they happened, I spent that day with one eye out the window and the other on my Twitter feed. I was writing a weekly newspaper tech column, so I was trying out all kinds of apps as they were launched.

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