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This Week in Social Media – 4/17/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Just who uses social media?

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The New Dilemma: Social Media Exposes Us to Too Much, Too Often

Techipedia: Tamar Weinberg

The next evolution in content discovery came with the social revolution. The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. Two of the most successful companies in this space are StumbleUpon and Flipboard.

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Facing Information Overload? Cronycle Can Help You Filter Through the Web’s Flood of Content

Socialmedia.biz

We get our information from different news outlets, publications, live coverage and events happening on Twitter, Facebook feeds, and countless other sources. This limitless amount of information leads to mass media noise – an overload and constant bombardment of information that we feel we need to keep up with.

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What Is Newsjacking?

Keyhole.co

” Moreover, before the advent of social media, newsjacking centered on establishing a person as an authority in the dissemination of pertinent information. Newsjacking can be in the form of blogs, video materials, simple social media content, long-form articles, and website popups.

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How to Curate Content: The Secret Sauce to Getting Noticed, Becoming an Influencer, and Having Fun Online

Buffer Social

Browse the Buffer feed to adjust titles, images, hashtags, and mentions. There are unique people like this in almost every industry (Matt just so happens to be in social media) — and if there aren’t, then wow what a great opportunity for you to be the first! Get a social media scheduling app (like Buffer).

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3 Simple Tactics for Using Twitter as a Traction Channel

Convince & Convert

If yes, then no social media channel is going to be right for you—try advertising. Most are getting 100 new Tweets in their feed every second. This bombardment of information is happening all across social media, and at this point, it’s just part of playing the game. Engagement > Promotion. highlight to tweet).

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How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

Given the increasing level of social media noise, which advanced practices are most helpful for Twitter marketers today? Find the answers to those questions and others here in more than three dozen expert Twitter marketing guides from top social media pros. Clogging up feeds has no reason or rhyme.

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