Adam Cohen

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Update Your Segmentation Model With Social Data Before It’s Too Late

Adam Cohen

Among key insights among the 81% of American adults who are using the internet, are several statistics (paraphrased) showing usage continuing to rise: 52% of online adults now use two or more social media sites, a significant increase from 2013, when it stood at 42% of internet users. 71% of internet users are on Facebook.

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Update Your Segmentation Model With Social Data Before It’s Too Late

Adam Cohen

Among key insights among the 81% of American adults who are using the internet, are several statistics (paraphrased) showing usage continuing to rise: 52% of online adults now use two or more social media sites, a significant increase from 2013, when it stood at 42% of internet users. 71% of internet users are on Facebook.

Data 100
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Twitter Badges For Brands Who Want to Avoid Narcissism

Adam Cohen

While Facebook is mailing signs to businesses, I’m pretty sure no one is helping them understand Twitter – for free anyways. I did a Google image search and found that only the Frederick, MD Chamber of Commerce had a quick badge on their site using the same language.). Share this on Facebook. A Little Help.

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Social Media Does Not Exist

Adam Cohen

Email marketing approaches need to factor in calls to action in social platforms, like soliciting ratings and reviews for products and services, or asking customers to become fans on Facebook. Share this on Facebook. The Digital Five Tool Player (7). Making the Leap: Why Companies Struggle with Social Media (9). Share this on LinkedIn.

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Down the Rabbit Hole: Super 8?s Complex Viral Campaign

Adam Cohen

Content seems to have stopped flowing to most of the sites since earlier in the summer, but we can expect more to come before the movie launch date (also revealed in some of the hidden content to be May 13, 2011). Share this on Facebook. Social Media Chat Tuesday, July 21st (1). Billboard Yourself (1). Stumble upon something good?

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