Convince & Convert

APRIL 2, 2013

Don’t stop at press releases and bylines – use them to create infographics, eBooks, podcasts, white papers and other pieces of content. Take an hour to turn it into a PDF and use the Scribd app to make it a Facebook page download. Become a content generation machine, using your PR materials as fodder. .

Press Release 149

Press Release Strategy scribd Marketing 149

Laurel Papworth

OCTOBER 8, 2012

I amble ever hopeful from the microhub site to the social sites but The Facebook page and the Twitter channel are used to promote, you guessed it, more advertising and press releases. Because the HTML is a copy and paste code from Facebook comments and is free, gratis, no charge. View this document on Scribd.

Press Release 111

Press Release scribd Social Media Film 111

Webbiquity SMM

JUNE 8, 2011

Links to white papers, PowerPoints, videos, ebooks, infographics, and other company-generated content and thought-leadership assets. Links to all of the company’s social media profiles (LinkedIn company page, Facebook, YouTube channel, Twitter etc.). • Story ideas (again, thoughtful ones). A link to the company blog(s). •

Press Release 200

Press Release scribd Vimeo How To 200