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Atom Thought

Facebook

Loyalty

Marketing

To Lock-in or to Set Free? How the New Age Consumers are Evaluating Products and Service?

Atom Thought

MAY 11, 2010

Many marketers think and focus on how to lock-in their customers- by creating a unique platform, or an ecosystem of apps that can run only on a specific platform , complex loyalty programs or just naturally by a tough exit option. Is facebook thinking on these lines? Related Posts: Is it easier to beat a Google than a Facebook?

Products

Products Insurance Loyalty Policies

The Next Big Thing After Twitter! Is FourSquare The Answer?

Atom Thought

DECEMBER 19, 2009

This place could be a local chai shop, a vegetable market, your gym, a café, a cinema hall, restaurant , a hospital and what have you. Marketing and Recommendation Benefits: Many brands are tying up with Foursquare and are offering attractive incentives to ‘Mayors’ in their locality or their shop. Mobile Marketing!

Foursquare

Foursquare Twitter iPhone Crowdsourcing

Atom Thought

To Lock-in or to Set Free? How the New Age Consumers are Evaluating Products and Service?

The Next Big Thing After Twitter! Is FourSquare The Answer?

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